Mumbai: Approach Communications, the full-fledged award-winning PR, Digital & Integrated Communications Agency under the Approach Entertainment Group, has been officially appointed as the Official PR & Communications Partner for Inkspell Elevate 2026. This strategic association reinforces Approach Communications’ growing stature as a preferred PR, Digital & Integrated Communications partner for high-profile industry platforms that celebrate excellence, innovation and thought leadership across India’s marketing and creative landscape.
Organised by Inkspell Media, Inkspell Elevate 2026 is one of India’s most anticipated gatherings of marketing, branding, advertising, digital and video industry leaders. The event is scheduled for Friday, 7th August 2026 at The Auditorium, DLF Cyber Park, Gurugram, beginning 3:00 PM onwards. It will bring together top marketing leaders, brand strategists, digital innovators, content creators, filmmakers and industry decision-makers for a powerful confluence of thought leadership, high-level networking and grand recognition of excellence.
This landmark edition marks the 10th Edition of the mCube Awards (Masters of Modern Marketing Awards) and the 8th Edition of the vIDEA Awards (Video Media Awards). These prestigious platforms celebrate outstanding achievements and innovation across modern marketing, digital transformation, branding, advertising, content, media strategies and video excellence, while providing a vibrant platform for meaningful conversations on the rapidly evolving future of the industry.
As the Official PR & Communications Partner, Approach Communications will design and execute a comprehensive, multi-channel media strategy to significantly amplify the event’s visibility and impact. The team will handle press outreach, create compelling storytelling, facilitate high-profile media engagements, and ensure widespread coverage of key moments including panel discussions, award ceremonies and exclusive networking opportunities.
A key highlight of the evening will be the panel discussion titled “Marketing Without Boundaries: Winning in an AI-First, Creator-Led & Data-Driven World,” moderated by Dr. Ankoor Dasguupta, Chief Experience Officer at Garage Collective, and featuring senior industry leaders from ITC Hotels, The Medical Travel Company and SHRM India, APAC & MENA.
Commenting on the prestigious partnership, Sonu Tyagi, Founder & Director of Approach Entertainment Group and Go Spiritual, said: “We are truly honoured to serve as the PR & Communications Partner for Inkspell Elevate 2026. This dynamic platform celebrates excellence and innovation in the marketing and video space. With our strong media relationships, strategic storytelling expertise and deep understanding of the industry, we are committed to ensuring Inkspell Elevate 2026 receives the national attention it truly deserves.”
Sonu Tyagi is an acclaimed writer, director, producer and visionary entrepreneur with professional qualifications in Psychology, Advertising Management, Journalism and Filmmaking. Before founding Approach Entertainment Group, he gained rich experience working with India’s top advertising agencies and media houses. Sonu Tyagi has co-produced the critically acclaimed spiritual web series Two Great Masters starring veteran actor Rakesh Bedi, which authentically explores the teachings of Swami Vivekananda and Paramahansa Yogananda.
He is also co-producing the upcoming global feature film Liberation and serving as Creative Producer on the satirical Hindi comedy Camp Decent. Passionate about mental health, wellness and spirituality, he was recently honoured as one of the “Top Most Leaders in Mental Health” at the 7th World Mental Health Congress & Awards.
Approach Entertainment and Approach Communications are two separate units under the Approach Entertainment Group. Approach Communications is a full-fledged award-winning PR, Digital & Integrated Communications Agency. Approach Entertainment is an award-winning Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events and Entertainment Marketing Company. Both units have a strong pan-India presence across Mumbai, New Delhi, Gurugram, Kolkata, Goa, Chandigarh, Dehradun, Hyderabad, Ahmedabad and other major cities.
The group also includes Approach Bollywood — a specialised Bollywood newswire and app — and Go Spiritual, a leading Spiritual & Wellness organisation dedicated to spirituality, mental health awareness, wellness, spiritual tourism, events and social causes. Go Spiritual has recently launched its News Magazine & App and is preparing to introduce the Go Spiritual Web TV & OTT platform.
For more information about Inkspell Elevate 2026, please contact: Approach Entertainment & Communications
Phone: +91-9820965004 / +91-9716962242
Email: info@approachentertainment.com
Websites: www.approachentertainment.com | www.approachcommunications.in