Approach Entertainment Produces a Series of TVC for Guru Krupa Vidya Sankul
Award-winning Films Productions and Celebrity Management Company, Approach Entertainment has produced a series of TVC campaigns & Corporate Films for Shree Gurukrupa Vidya Sankul. Shree Gurukrupa Vidya Sankul is a leading chain of schools based in Surat and it is being headed by dynamic educationist, entrepreneur, and philanthropist Mukesh Patel. Approach Entertainment is a Full Fledged award-winning Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events and Entertainment marketing company with offices in Mumbai, New Delhi, Gurugram, Goa, Chandigarh, Kolkata, Dehradun Jalandhar.
The TVC & Corporate Film will be launched on digital platforms. The series of Ad Films were shot pre covid and will be aggressively promoted now on social and digital media. The TVC focuses on international facilities with strict discipline. The entire campaign was shot in a school live environment and the post-production was done in Mumbai.
The first film TVC in the campaign features the international facilities, quality of education, and overall development of the students. The long format film focuses on the dynamic leadership of Educationist, entrepreneur & philanthropist Mukesh Patel and the initiatives taken for the students.
Commenting on TVC Campaign, Sonu Tyagi, Director, Approach Entertainment said, “We have been working with Shree Gurukrupa Vidya Sankul for long now. It is always exciting to work for dynamic educationist Mukesh Patel. We shot the film over 2 days and it has come out very well and is appreciated. ”
Approach Entertainment has also launched its Branded content division with the objective to offer integrated services in Branded entertainment production. The company will offer entire production and distribution services to engage the audience in an entertaining way and deliver the brand message at the same time. Approach Entertainment Branded content division will be headed by Writer, Director, and Producer Sonu Tyagi.
Approach Entertainment also has a PR & Integrated Communications Agency, Approach Communications apart from a Bollywood Newswire, Approach Bollywood. Approach Entertainment is India’s leading and Award-winning Celebrity Management and Films Productions Company with its Head Office in Mumbai and branch offices in New Delhi, Gurugram, Goa, Dehradun, Chandigarh, Kolkata & Jalandhar. It is headed by award-winning writer/director Sonu Tyagi who has a background in Journalism and Advertising.
The company is now also foraying into Bollywood Film Productions with its first Hindi film project. The company will be announcing the film project soon and the work is already going on in the script and pre-production. The fast-growing Celebrity Management and entertainment marketing company also bagged “The Bizz India 2010 Award” in the Entrepreneurial category given by the World Confederation of Business. Approach Entertainment also bagged a prestigious service excellence award from World Marketing Organization.
Gurukrupa Vidya Sankul TVC Produced by Approach Entertainment
Approach Entertainment to Expand Celebrity Management Business
Mumbai: Approach Entertainment ( www.approachentertainment.com ), leading & award-winning Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events, and Entertainment Marketing company Approach Entertainment will be expanding its Celebrity and Artists Management Business. The fast-growing celebrity management company has already handled Celebrity Brand Endorsements, Appearances, Performances for Bollywood Films and TV Celebrities, Sports & Music celebrities. Approach Entertainment is based in Mumbai with its own operations in New Delhi, Gurgaon, Goa, Dehradun, Chandigarh, Kolkata & Jalandhar.
Approach Entertainment is a specialized Celebrity and Artists Management Division of Leading PR and Integrated Communications Agency Approach Communications. Approach Communications has set up a specialized division ‘Approach Entertainment’ for Celebrity Management, Artist Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events, Talent Management, and Entertainment Marketing. It’s already offering PR, Media Relations, Image Management, Events and Promotions, Digital PR and Internet Marketing, and In-film Advertising services to its MNC and Corporate client base, apart from other Communications services like Brand Management, Public Affairs services. The firm is one of the reputed PR agencies in India and has worked in Entertainment PR Sector in the past serving film productions houses and some noted celebrities.
Commenting on the Celebrity and Talent Management initiative, SonuTyagi, CEO, Approach Entertainment, said Approach Entertainment believes in integrated entertainment marketing services and we have worked in Film and Celebrity management in the past. For some time now, we have been developing our capabilities in Celebrity Management, Talent Management, Artists Management, Films Productions, Advertising Films Productions, Music Videos Productions, Line Productions and celebrity management is our new initiative in this direction. We will not only offer Celebrity Management and Engagement services but we will also focus on Celebrity PR and Promotions services as well. The firm has already signed a few performing artists to market exclusively. The agency is also planning to sign up some Bollywood celebrities exclusively’.
Sonu Tyagi is an award-winning writer, director, and producer who has been directing and producing advertising films and music videos and soon making his Bollywood debut. He has also worked in the film industry as an executive producer for a few films in the past. The fast-growing celebrity management agency in India has already handled 5 films for In-film placements, marketing, and other tie-ups.
Now coming to Approach Entertainment, It is an entrepreneurial venture of young media and communications professional SonuTyagi who had worked with leading advertising agencies before launching his own PR and Communications firm at the very young age of 24.
Approach Entertainment has been in the business for a decade now and has already handled leading companies, entertainment, and social sector clients. The agency is present in 7 cities of India with its headquarters in Mumbai and branch offices in New Delhi, Gurgaon, Goa, Dehradun, Chandigarh, Kolkata & Jalandhar and representatives in Jaipur, Banglore, Chennai, Hyderabad, Lucknow, Shimla, Noida, Ghaziabad, Pune, Bhopal, Indore, Surat, Ahmedabad, Kochi, etc. Agency has handled accounts like Dr. Morepen Ltd, Bajaj Auto Ltd, Abu Dhabi Commercial Bank, Abu Dhabi Tourism, Elder Pharma, Mahindra, Maharastra Agro, Rathi Thermax, U.S.Writopia, SOS Children’s Villages of India, Aaliya Productions, Greentech Foundation, General Motors, Sutlej Motors Ltd, Malaysian Promotion Council, Handicapped Care Foundation, FMCG International, Jhankar Television, JMD Group among others.
The celebrity management Agency in India is very excited about future prospects and soon entering in films productions and film marketing business. Approach Entertainment is having a specialized division for Celebrity Management, Talent Management, Films Productions, Advertising, and Corporate Films Productions, Viral Films Productions, Films Marketing, Events, and Entertainment Marketing solutions.
Famous and highly revered sage Sadhu Vaswani who established the world-famous Sadhu Vaswani Mission, a spiritual movement was a very strong votary of vegetarianism. In fact, his birthday that is 25 November is observed as World Meatless Day every year. International Vegetarian Day also known as SAK Meatless Day, is observed on the birthday of Sadhu T. L. in India and throughout the Asian Pacific Rim nations, but it is also recognized known in Western nations among many vegetarians of Indian and Southeast Asian descent. Go Spiritual India also launched the Go Vegetarian campaign on World Vegetarian Day recently.
Go Spiritual India Go Veg Initiative
Sadhu Vaswani is recognized, the world over as an accomplished proponent of the Upanishads and a skilled interpreter of the Bible and the Holy Qur’an. It was perhaps his strong and deep understanding of and a strong grounding in the Upanishads that he realized very early in life that all the living beings have souls which is part of the same param Atma. Therefore, Vasvani’s life has been an example of compassion without any limits, meaning- Compassion for all living beings!
The Indian concept of spirituality is based on a firm understanding that all living beings have a soul, the Atma, which is actually part and parcel of Param Atma the Supreme Being the God! Being the part and parcel of the same divine ultimate being, they are all linked to one another and therefore are related.
Spirituality is basically a journey of evolution and growth of consciousness with the ultimate goal of merging the Atma with the Param Atma as one! Hence compassion and detached love towards all living beings is a very important part of anyone’s spiritual journey!
With the understanding that all the souls are part of the same supreme soul, one can naturally progress to being compassionate towards all living beings and also can become vegetarian or vegan! Slowly but surely, more and more people are turning vegetarian or vegan for ethical reasons borne out of compassion towards animals. This is also part of a spiritual journey!
Go Spiritual India Animal Welfare Initiative
Eating healthy and eating guilt-free is an integral part of the spiritual journey! Whether one accepts it or not, slaughtering animals for food and then eating the dead carcasses of them does bring in a sense of guilt. A truly compassionate person will always feel guilty even if that guilt is there only in his subconscious mind.
The guilt acts as a barrier to one’s spiritual growth. Spirituality leads us to respect the entire creation of God, nature and it needs to be remembered that animals are an integral part of nature. Kindness towards animals is borne from the innate compassion that humans possess though they may be deliberately ignoring that innate quality within us.
Go Spiritual India has been promoting and advocating vegetarianism and kindness to the homeless animals in India. On the occasion of Meatless Day, Go Spiritual India appeals to all to consider turning vegetarian or vegan. In fact, Go Spiritual India plans to carry forward this campaign even wider and across the world. Go Spiritual India is a leading spiritual and social service organization engaged in social service, Philanthropy, spiritual awareness, spiritual tourism, charity work, organic and wellness, media, publications, events, spiritual retreats activities.
Prem Agrawal, Go Spiritual India
Prem Agrawal, Go Spiritual India said while talking about Go Meatless Day & Go Spiritual India’s Go Veg Initiative “ why humans need to eat animals when nature has given us so many options in veg. As human beings, we should feel the pain an animal goes through when he is killed. It’s absolutely cruel on our part to kill a living being just for our taste buds. Animals also have the right to live and any imbalance is not good for the environment.”
A campaign against the presence of dead animals in someone’s food plate is of an innocent or innocent person in its food plate, Go Spiritual India insists on adopting vegetarianism. Holding the torch of philanthropy and spirituality, ‘Go Spiritual India ‘ emphasizes the service towards the poor and the underprivileged ones including the animals. Spirituality teaches us to be kind not only to mankind but to the whole of nature. It teaches us to respect nature and the entire creation of the Supreme Being, the God.
Go Spiritual India is an Initiative of Approach Entertainment. Approach Entertainment is an Award-Winning Films Productions, Celebrity Management, Advertising & Corporate Films Productions, Films Marketing & Events & Entertainment Marketing Company.
Soon Go Spiritual India shall also be launching a digital magazine. Go Spiritual India magazine will also be launched in a monthly print form very soon. Along with this, Go Spiritual India will also launch Go Spiritual India Web TV for the promotion of spirituality and wellbeing in the world.
Watch & Share Go Spiritual India YouTube Channel Here
Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Organic, Spiritual Tourism, Events, Media, and Social Causes.
Go Spiritual India is an Initiative of Approach Entertainment. Approach Entertainment is India’s Leading Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events, and Entertainment Marketing Company. The company also has a PR & Integrated Communications Agency Approach Communications apart from a Bollywood Newswire, Approach Bollywood.
Watch & Share Go Spiritual India Intro Video
Go Spiritual India Intro Video
Approach Entertainment is having its operations in Mumbai, New Delhi, Gurugram, Goa, Chandigarh, Jalandhar and Dehradun.
Sonu Tyagi to Direct Music Video of International singer, composer Rajan Shah
By Media Team of Approach Entertainment
Mumbai: Award-winning film director and writer Sonu Tyagi will soon direct the music video of US-based international singer and music director Rajan Shah. This Music Video will be filmed in India. To begin with, the music video of two songs of Rajan Shah will be produced in India.
Sonu Tyagi , Approach Entertainment
Sonu Tyagi is the founder of Approach Entertainment as well as a nonprofit spiritual organization, Go Spiritual India. Approach Entertainment is a leading Mumbai-based film production and celebrity management company and he has been associated with the media, advertising, and film industry for the past 20 years.
After graduating in psychology from MMH College, Ghaziabad, Tyagi earned his post-graduation degree in journalism and advertising management as well as in film production from Bharatiya Vidya Bhavan, New Delhi.
Sonu Tyagi and Approach Entertainment have received Biz India 2010 Award from the World Confederation of Business and Service Excellence Award from the World Marketing Organization. World Confederation of Business & World Marketing Organization are the leading organization in the world recognizing business entities & entrepreneurs.
Sonu Tyagi
Rajan Shah is a US-based international singer and music director of Indian origin and he shall be shooting his music video in India for the first time. The music video of this Hindi song by Rajan Shah will be produced and directed by Sonu Tyagi. Sonu Tyagi has been the executive producer of many Bollywood films and has been directing and writing advertisement films, music videos, and short films for the past many years.
Along with this, he is also going to direct & produce film and web series on the crime world of western Uttar Pradesh. It will be filmed next year mainly in the cities of Ghaziabad, Meerut, and Muzaffarnagar in western Uttar Pradesh besides Uttarakhand. Along with this, he is also the Indian producer of a major OTT Hollywood film which is due to be filmed in India next year.
Sonu Tyagi and his film production and celebrity management company Approach Entertainment have a close-knit with and having worked with top Bollywood, sport and various international celebrities. Celebrities that Approach Entertainment has worked with include Katrina Kaif, Govinda, Jackie Shroff, Tanushree Dutta, Neha Dhupia, Sonu Nigam, Mika, Amitabh Bachchan, Sonali Bendre, Payal Rohatgi, Shweta Tiwari, Satish Kaushik, Mahima Chaudhary amongst others.
Sonu Tyagi, Go Spiritual India
Speaking with the media team of Approach Entertainment, Sonu Tyagi, director of Approach Entertainment told that during the lockdown he got a chance to listen to the music compositions of Rajan Shah. These tunes touched him to the core and he decided to bring Rajan Shah back to India and expose him to the Indian audience through his music videos.
Currently, Rajan Shah will be coming to India for the recording and music video of two songs “Firoji Saari” and “Jabse Tujhse”. However, Rajan has a collection of over a dozen songs ready in his songs bank and he wants to work on those songs later on!
It may be recalled that Sonu Tyagi is also associated with social work and spirituality and is the founder of the leading spiritual and social organization, Go Spiritual India. Go Spiritual India is a spiritual and social organization engaged in Spiritual awareness and philanthropic work, besides promoting Indian spirituality across this globe.
Go Spiritual India also works towards the eradication of hunger and engages in dedicated donations of food, warm clothes, and blankets during the winter season in North India for the underprivileged homeless people. This charitable work has been undertaken by Go Spiritual India on a consistent basis!
Approach Entertainment is an award-winning film production, celebrity management, advertising film production, film marketing, events, and entertainment marketing company with its head office in Mumbai and branches in New Delhi, Gurgaon, Goa, Chandigarh, Dehradun, Kolkata & Jalandhar.
Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Organic, Spiritual Tourism, Events, Media, Publications & Social Causes. Go Spiritual India is also having Go Spiritual India Online Magazine, Monthly Print Magazine & will also launch Go Spiritual India TV soon.
मुंबई / अवार्ड विनिंग फिल्म निर्देशक और लेखक सोनू त्यागी जल्द ही अमेरिका के अंतर्राष्ट्रीय गायक और संगीत निर्देशक राजन शाह के म्यूजिक वीडियो का भारत में निर्देशन करेंगे। सोनू त्यागी मुंबई की एक प्रमुख फिल्म निर्माण और सेलिब्रिटी मैनेजमेंट कंपनी, एप्रोच एंटरटेनमेंट और आध्यात्मिक संस्था गो स्पिरिचुअल इंडिया के संस्थापक है और पिछले २० वर्षो से पत्रकारिता , विज्ञापन और फिल्म जगत से जुड़े हैं। उन्होंने ग़ाज़ियाबाद के ऍम ऍम एच् कॉलेज से मनोविज्ञान में स्नातक के उपरांत भारतीय विद्या भवन, से पत्रकारिता और विज्ञापन प्रबंधन के साथ साथ ही फिल्म निर्माण में परा स्नातक शिक्षा ली। फिलहाल राजन शाह के दो गानो के म्यूजिक वीडियो का निर्माण भारत में किया जायेगा
Sonu Tyagi , Approach Entertainment
सोनू त्यागी और एप्रोच एंटरटेनमेंट को विश्व की प्रमुख संस्थाओ वर्ल्ड कॉन्फ़ेडरेशन ऑफ़ बिज़नेस द्वारा बिज़ इंडिया २०१० अवार्ड और वर्ल्ड मार्केटिंग आर्गेनाइजेशन के सर्विस एक्सीलेंस अवार्ड मिले हैं। राजन शाह एक अमेरिका में रहने वाले भारतीय मूल के अंतर्राष्ट्रीय गायक और म्यूजिक निर्देशक है जो की पहली बार अपना म्यूजिक वीडियो भारत में शूट कर रहे हैं। राजन शाह के इस हिंदी गाने के म्यूजिक वीडियो का निर्माण और निर्देशन सोनू त्यागी करेंगे।
सोनू त्यागी बॉलीवुड की कई फिल्मो के एग्जीक्यूटिव प्रोडूसर रह चुके है और पिछले ६ सालों से विज्ञापन फिल्मो , म्यूजिक वीडियो और शार्ट फिल्मो का निर्देशन और लेखन कर रहे है।इसी के साथ साथ वे पश्चिमी उत्तर प्रदेश के अपराध जगत पर फिल्म और वेब सीरीज के निर्माण पर भी कार्य कर रहे हैं जिसकी शूटिंग २०२२ में मुख्यता पश्चिमी उत्तर प्रदेश के शहरो ग़ज़िआबाद , मेरठ और मुजफ्फरनगर के अलावा उत्तराखंड में होगी। इसी के साथ साथ वे एक प्रमुख ओ टी टी की हॉलीवुड फिल्म के भारतीय प्रोडूसर भी है जिसकी शूटिंग भारत में अगले साल की जाएगी
सोनू त्यागी और उनकी फिल्म निर्माण और सेलिब्रिटी मैनेजमेंट कंपनी एप्रोच एंटरटेनमेंट ने बॉलीवुड, स्पोर्ट और विभिन्न अंतराश्ट्रीय सेलिब्रिटीज के साथ काम किया है. उनमे कटरीना कैफ , गोविंदा, जैकी श्रॉफ,तनुश्री दत्ता, नेहा धुप्या, सोनू निगम, मीका , अमिताभ बच्चन , सोनाली बेंद्रे , पायल रोहतगी , श्वेता तिवारी, सतीश कौशिक, महिमा चौधरी प्रमुख है।
Sonu Tyagi, Go Spiritual India
इस सुरीले गठबंधन की जानकारी खुद देते हुए एप्रोच एंटरटेनमेंट के डायरेक्टर सोनू त्यागी ने बताया कि लॉक डाउन के दौरान उन्हें राजन शाह शाह की धुनों को सुनने का मौका मिला। उनका संगीत और गाने के बोल उन्हें बहुत अलग लगे जिसमे बोल भी सार्थक है वही संगीत भी कर्णप्रिय है। इस तरह का संगीत सभी को पसंद आता है।
उन्होंने राजन शाह को दोबारा हिंदुस्तान में बुलवा कर अपने म्यूजिक वीडियो तैयार करवाने का फैसला किया। फिलहाल राजन शाह दो गानों फिरोजी साड़ी और जबसे तुझसे की रिकॉर्डिंग और म्यूजिक वीडियो के लिए अपने वतन वापस आएंगे। मगर इसके बाद अभी उनके सांग्स बैंक में करीब एक दर्जन गाने भी बिलकुल तैयार हैं जिन पर वो काम करना चाहते हैं।
सोनू त्यागी सामाजिक कार्यो और अध्यात्म से भी जुड़े है और प्रमुख आध्यात्मिक और सामाजिक संस्था गो स्पिरिचुअल इंडिया के संस्थापक है। गो स्पिरिचुअल इंडिया एक आध्यात्मिक और सामाजिक संस्था है जो की विश्व में भारतीय आध्यात्मिकता के प्रचार प्रसार और परोपकारी कार्य करती है। गो स्पिरिचुअल इंडिया अध्यात्म के प्रचार प्रसार , चैरिटी , आध्यात्मिक पर्यटन , मीडिया , इवेंट्स आर्गेनिक और स्वास्थ्य , मानसिक स्वास्थ्य और प्रकाशन में है। संस्था भूख उन्मूलन के अलावा उत्तर भारत में सर्दियों के समय बेघर लोगो के लिए भोजन के साथ साथ कम्बल और गर्म कपडे दान करने का कार्य करती है।
एप्रोच एंटरटेनमेंट एक अवार्ड विनिंग फिल्म निर्माण , सेलिब्रिटी मैनेजमेंट, एडवरटाइजिंग फिल्म निर्माण, फिल्म मार्केटिंग,इवेंट्स और एंटरटेनमेंट मार्केटिंग कंपनी है जिसका मुख्य कार्यालय मुंबई मैं है और शाखाये नई दिल्ली, गुडगाँव , गोवा , चंडीगढ़ और देहरादून मैं है। एप्रोच एंटरटेनमेंट ग्रुप एक अग्रणी मीडिया और एंटरटेनमेंट ग्रुप है जिसमे एप्रोच एंटरटेनमेंट के अलावा जनसम्पर्क और संचार कंपनी एप्रोच कम्युनिकेशन्स और बॉलीवुड और एंटरटेनमेंट न्यूज़ वायर एप्रोच बॉलीवुड शामिल हैं।
Prem Agrawal, a Mumbai resident of Mathura origin, is an ardent Krishna devotee. Though he has multiple identities that include being a scientist, a highly successful businessman, a writer, yogi, an ardent Krishna devotee but above all of that being a philanthropist. His take on Lord Krishna is a very different one. He sees Lord Krishna in his all the facets form integrated into one form that is called as Virata. The various facets of Krishna’s character that Agrawal has written about include that of being a Yogeshwara the Master of Yoga, a divine musician, a lover, and that of Leela Pushottam! Interestingly, Agrawal considers Lord Krishna as a great scientist too, something none before Agrawal has ever spoken about!
Prem Agrawal, Brijwasi Biotech
Agrawal has grown up playing in the streets of Brijbhumi Mathura, has narrated the memories of Lord Krishna in the form of hymns during his childhood days. Prem Agrawal has written very meaningful lyrics of ‘ Mere Kanha Lauta De ‘ and the lyrics are an evidence to his committed devotion to Krishna as well remind us of his childhood memories of the days spent in Mathura. The lyrics are deep and meaningful to touch one’s soul and make the listeners quite emotional.
Go Spiritual India and Approach Entertainment have come together on a single stage to enliven the beautiful lyrics of this bhajan. Our sister organisation Approach Entertainment is also preparing to shoot a video on this bhajan in Mathura. Presently the music score of the Bhajan is under process and the Bhajan will be recorded soon. The music of the bhajan is being composed by Amol Patil. ‘ Mere Kanha Lauta De’ shall be released soon across all digital platforms, music and spiritual TV channels.
It may be pertinent to remind here that the charm and multiple facets of Krishna’s qualities make him worldwide the most popular deity in Hinduism. The whole life of Krishna right from his childhood when the Bal Gopal form was synonymous with mischiefs to his later life as a Karma Yogi and a spiritual preacher are very inspiring and mesmerising for anyone delving into his life! Even the childhood of Krishna was so eventful. The killing of demon serpent Kalia, and that of Putna the lady demon were not the only killings he had to undertake in his childhood. In fact, he had to kill many demons in his childhood including his own uncle Kansa, the king of Mathura. Even as a lover, Krishna left an undeletable impression among his devotees and this form was known as Kishan Kanhaiya. But Meera became addicted to his form that she drank the poison and was merged into the divine form of her god, Krishna.
As a musician, the sound of his flute mesmerised everyone from humans to cows and the deer. For yogis or seekers of truth, he is Yogeshwar, the master of Yoga and as a spiritual guide, he imparted the deep knowledge of Gita to his disciple Arjun and this message of Gita has become a very powerful message in spirituality. His devotees ranging from Surdas to Rahim and Ras Khan, were so much inspired by his life and deeds that their writings on Krishna themselves became immortal works of the pen.
Krishna’s later life as the Dwarka king and as someone who led the Pandavas in the epic battle of Mahabharata is very unique and unparalleled, but Prem Agrawal is more enamoured with Krishna’s early life in Mathura and Vrindavan. It may be pertinent to remind here that Agrawal himself is from Mathura. Agrawal remains a devotee of Krishna as Kanhaiya. And he worships Krishna as the child and as a scientist! Agrawal, has spread the taste of Mathura to the whole country from the outlet of Brijwasi, is so inspired by Krishna that he has penned hymns in praise of Krishna. He makes it clear that his hymns are not in respect of the King of Dwarka, the later form of Krishna but dwell on Krishna’s life as Gopal of Mathura. Approach Entertainment is also preparing to shoot a video on his bhajan and the video will have a grand launch soon.
It may be pointed out that Agrawal, born in Mathura, the birth place of Lord Krishna, is a leading businessman based in Mumbai. He may be having his Brijwasi outlets across the country but has remained a Brijwasi in his mindset. Today he successfully runs a chain of sweets store outlets under the brand-name Brijwasi. But he is not just a businessman only. He is a philanthropist and also a scientist with a research mindset. He has garnered a lot of praise from the government with respect to his project for bio toilets for the Government of India. Now that he is 72 years old, he has decided to retire from business and research activities and devote his life to devotion, philanthropy and religion. This is nothing new for Agrawal as he had been involved in religion and charity, since an early age. But his devotion to Krishna takes a new turn as he joins hands with Go Spiritual India, to intensify his spiritual and religious work. He tells that on many occasions he feels Lord Krishna inside himself.
Prem Agrawal, a fan of Kanha’s Bal Leelas, has devoted his Bhajans to this form of Krishna. Prem Agrawal believes that Kanha was a genius since childhood and was a very knowledgeable scientist. But for his friends he was a very humble soul who cared for his devotees and friends so much that he did not hesitate from washing the feet of his poor friend Sudama and even acquired a role of charioteer to his disciple Arjuna during the Mahabharat battle. In Agrawal’s opinion, there is no other example of such a powerful person who had conquered his ego so easily and so gracefully, anywhere in history.
Sonu Tyagi, Founder and Award Winning Director, Approach Entertainment and Go Spiritual India, says that the work on the album of Lord Shri Krishna with Prem Agrawal is in full swing and the the video would be shot soon enough. He says that Go Spiritual and Approach Entertainment are two different platforms but there is spirituality in this bhajan as well as entertainment which is why both the platforms have come together for this project. He says that he also to shoot more music videos based on other bhajans of Prem Agrawal.
Sonu Tyagi, Founder, Go Spiritual India & Approach Entertainment
Go Spiritual India is a social and spiritual organisation engaged in social service, spiritual awareness, spiritual tourism, media, events, and products and services related to organic products, mental health and wellness.
Approach Entertainment is an award winning leading Celebrity Management, Film Production, Advertising and Corporate Film Production, Events, Film Marketing and Entertainment Marketing company. Soon Go Spiritual India shall also be launching a digital magazine. Go Spiritual India magazine will also be launched in monthly print form very soon. Along with this, Go Spiritual India will also launch Go Spiritual India Web TV for the promotion of spirituality and wellbeing.
गो स्पिरिचुअल इंडिया के यूट्यूब चैनल को यहाँ देखे और सब्सक्राइब करे
Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Organic, Spiritual Tourism, Events, Media, and Social Causes.
Go Spiritual India is an Initiative of Approach Entertainment. Approach Entertainment is India’s Leading Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events and Entertainment Marketing Company. The company also has a PR & Integrated Communications Agency Approach Communications apart from a Bollywood Newswire, Approach Bollywood.
Watch & Share Go Spiritual India Intro Video
Approach Entertainment is having its operations in Mumbai, New Delhi, Gurugram, Goa, Jalandhar and Dehradun.
On an auspicious day of World Vegetarian Day, which is observed every year on 1 October, it is perhaps a perfect time to look inward and ask ourselves whether we really need to kill animals and eat them! Time to think if this is required at all for us humans to eat meat! Let’s just for a while go into the history of the World Vegetarian Day! This day was established in 1977 by the North American Vegetarian Society (NAVS). Since then, this day has been observed across the world with a powerful message of compassion and kindness towards animals. Though, the progress is a little slow but surely enough, the vegetarians and vegans are growing in numbers across the world!
India’s Leading Charitable Spiritual Organization, Go Spiritual India has launched nationwide ‘Go Vegetarian’ campaign this World Vegetarian Day. Go Spiritual India is a charitable spiritual organization working for Philanthropy, Spiritual awareness, Social causes, spiritual tourism, media, organic, spiritual events, mental health & wellness. Go Spiritual India has been campaigning on the issue and appealing to the whole lot of conscious people to adopt vegetarianism as the way of life.
Go Spiritual India is founded by award winning writer / director and producer Sonu Tyagi who has his background in Film, Journalism, Advertising and Psychology. He is also heading India’s Leading Films Productions & Celebrity Management Company, Approach Entertainment. He has been associated with the spiritual world for a long time. Go Spiritual India will reach out to world people on a large scale through Media, social media & digital, films, events & its volunteers across the world. The objective will be to promote vegetarianism, kindness to animals & Indian spirituality in the World. The organization is also launching Go Spiritual India Digital magazine soon and plans to launch print magazine and Go Spiritual India web TV later.
One typical question that may come to anyone’s mind is what connection does spirituality have with vegetarianism? Besides being totally avoidable violence and cruelty to the animals meat industry leaves very strong negative footprint on our ecosystem and sustainability. The Indian concept of spirituality is based on a firm understanding that all living beings have soul, the Atma, which is actually part and parcel of Param Atma the Supreme being or what we can call God. As all the souls are part and parcel of same Param Atma, they are all linked to one another in a way. Spirituality is basically a journey of evolution and growth of consciousness with the ultimate goal of merging the Atma with the Param Atma as one! Hence compassion and detached love towards all living beings is very important part of anyone’s spiritual journey!
Eating healthy and eating guilt free is integral part of spiritual journey! Whether one accepts it or not, slaughtering animals for food and then eating the dead carcases of them does bring in a sense of guilt. A truly compassionate person will always feel guilty even if that guilt is there only in his subconscious mind.
The guilt acts as a barrier in one’s spiritual growth. Spirituality leads us to respect the entire creation of God, the nature and it needs to be remembered that animals are integral part of the nature. Kindness towards animals is borne from the innate compassion that humans possess though they may be deliberately ignoring that innate quality within us.
It is with this understanding that Go Spiritual India has been promoting and advocating vegetarianism and kindness to the homeless animals in India. On the occasion of World Vegetarian Day, Go Spiritual India plans to carry forward this campaign even wider and across the world. It may be recalled that Go Spiritual India is a leading spiritual and social service organisation engaged in social service, spiritual awareness, spiritual tourism, media, organic, mental health and wellness.
Therefore waging a campaign against presence of dead animals in someone’s food plate is of an innocent or innocent person in its food plate, Go Spiritual India insists on adopting vegetarianism. Holding the torch of philanthropy and spirituality, ‘Go Spiritual India’ emphasises on the service towards the poor and the underprivileged ones including the animals. Spirituality teaches us to be kind not only to mankind but to the whole nature. It teaches us to respect the nature and the entire creation of the Supreme Being, the God.
Founder of Go Spiritual India, and a writer/filmmaker/director, Sonu Tyagi is highly committed towards this mission. He reiterates that this organisation has been established on a mission mode and his basic objective is to spread awareness towards the greatness of Indian culture and traditions in respect of spirituality and compassion. He says that the Organisation will take its spiritual philosophy as well as ‘Go Vegetarian’ campaign after India to the world level. Through the Go Vegetarian campaign, people will be encouraged to be vegetarian and have compassion for the animals.
Sonu Tyagi, Founder, Go Spiritual India & Approach Entertainment
The organisation will also engage volunteers from the media, social media from across the world and also make digital content and films on a large scale towards this mission. It may be recalled that Go Spiritual India is already engaged in charity and social work towards eradication of hunger eradication and distribution of essential items for the poor like blankets etc. This campaign has been named Bhookh Mitao Campaign through which food is being distributed to the hungry and needy people. Along with food distribution for free, the organisation is also encouraging people to donate food items. Fortunately, this work of the organisation is supported and aided by several corporate organisations and spiritual persons.
Every year, before the onset of winter, Go Spiritual India also runs a blanket donation campaign for the homeless people, especially in the major cities and towns of North India. The organisation has already conducted blanket donation campaigns in Delhi, Jaipur, Chandigarh, Jammu, Jalandhar, Shimla, Ghaziabad, Gurgaon and other cities. The condition of homeless people remains very pathetic in the harsh winters and many people also lose their lives due to extreme cold conditions that prevail in the Northern India region during the winter months. For the distribution of blankets and other warm clothes, volunteers join hand with the Go Spiritual India in a big way. People from across the country contribute and cooperate in the auspicious work of blankets and food distribution. Even several Bollywood celebrities have also supported the campaign.
Along with service towards the mankind, Go Spiritual India has made a strong case towards showing compassion to animals. This message of mercy towards the animals is getting notable support and many people are taking to vegetarianism and besides that also to adopting the compassion for all living beings.
‘Go Spiritual India’ is rapidly gaining fame through its philanthropical and spiritual activities. All the campaigns taken up by Go Spiritual India are getting popularity as well as the financial and logistic support from the people and therefore the organisation has gained a lot of momentum in recent time, reminds Tyagi. Gradually, the scope of ‘Go Spiritual India’ philanthropy is also expanding and helping hands are also coming forward. Many social workers have actively joined hands with the organisation and they are sincerely involved in activities ranging from collecting food to mobilising support for blanket donation. This time the mission ‘Go Spiritual India’ has targeted non-vegetarian food while calling for making the whole world free from meat-eating.
Tyagi stresses that efforts are being made to create a buzz to remove non-vegetarian food from people’s plates. He feels that consumption of non-vegetarian food is a health hazard and is the root cause for many diseases. He reminds that the ecological footprint caused by the meat trade is also very dangerous. He adds that any effort to justify taking animals’ lives with any is nothing but hypocrisy.
According to well known Social activist Prem Agrawal who is also associated with Go Spiritual India, the human bodies are not made by the nature to consume or digest meat. He reminds that while the carnivorous animals don’t chew but bite and gulp the food without chewing, all herbivores chew the food. Similarly, the humans also chew their food before ingesting simply because they have been made vegetarian by the nature. He also points out that as per the concepts of Ayurveda the ancient Indian system of medicines, vegetarian food is the food and this concept is also supported strongly by the Yoga in order to stay healthy. According to the Yoga concept, Human physiology is such that it is necessary to chew food before ingesting it and therefore the human body structure is not meant to eat meat. However a large percentage of people still consume meat across the world merely to satisfy their taste buds and to fulfill their temptation and greed.
Yoga Guru Navdeep Joshi believes that it is very easy to recognise that the human body is made for vegetarianism. If one keeps a spoonful of boiled rice or a piece of roti in the mouth without chewing it without any spices, then its taste becomes sweet in no time. Because the process of digestion of food starts from human saliva itself. This doesn’t happen with any carnivorous animal. In their case, process of digestion begins after the food reaches the stomach. The teeth structure of the humans also augment this argument that humans have been created as natural vegetarians by the nature.
Tyagi has appealed to all to remove meat from their food plates and instead switch over to healthy food which is naturally vegetarian.
Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Organic, Spiritual Tourism, Events, Media, and Social Causes.
Go Spiritual India is an Initiative of Approach Entertainment. Approach Entertainment is India’s Leading Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events and Entertainment Marketing Company. The company also has a PR & Integrated Communications Agency Approach Communications apart from a Bollywood Newswire, Approach Bollywood.
Watch & Share Go Spiritual India Intro Video
Approach Entertainment is having its operations in Mumbai, New Delhi, Gurugram, Goa, Chandigarh, Jalandhar and Dehradun.
मथुरा मूल के मुंबई निवासी प्रेम अग्रवाल की कई पहचान हैं। एक वैज्ञानिक, बेहद सफल व्यापारी, लेखक, योगी, परोपकारक और भगवान कृष्ण के वैज्ञानिक रूप के पुजारी प्रेम ने अपनी एक और प्रतिभा को लोगों के सामने रखा है। मथुरा में जन्मे ब्रज की गलियों में खेल कर बड़े हुए प्रेम अग्रवाल ने अपने बचपन के दिनों में भगवान कृष्ण की यादों को भजन की शक्ल में पिरोया है। प्रेम अग्रवाल ने ‘ मेरे कान्हा लौटा दे ‘ के बोल बहुत ही खूबसूरती से लिखे है जिसमे कृष्ण की भक्ति भी है और मथुरा में बिताये उनके बचपन की यादें भी है। भजन के बोल स्वत: ही श्रोता को भावनात्मक कर जाते है।
Prem Agrawal, Brijwasi Biotech
गो स्प्रिच्युअल इंडिया और एप्रोच एंटरटेनमेंट ने एक साथ एक मंच पर आकर इस भजन के खूबसूरत बोलों को सुरों से सजाया है। वहीं एप्रोच एंटरटेनमेंट इस भजन पर एक वीडियो भी तैयार करने जा रहा है जो की मथुरा में ही शूट किया जायेगा। फिलहाल भजन के संगीत पर काम चल रहा है और जल्द ही इसे रिकॉर्ड किया जायेगा। भजन का संगीत अमोल पाटिल ने दिया है। ‘ मेरे कान्हा लौटा दे ‘ को सभी डिजिटल प्लेटफॉर्म्स, म्यूजिक और आध्यात्मिक टीवी चँनलो पर जल्द ही रिलीज़ किया जायेगा
भगवान श्री कृष्ण हिंदु धर्म में सबसे ज्यादा लोकप्रिय माने जाते हैं। बच्चों की बाल लीलाओं की तुलना बाल गोपाल की शरारतों से की जाती है। कालिया मर्दन से लेकर पूतना वध ना जाने कितने राक्षसों का वध उन्होंने अपनी बाल लीलाओं में कर डाला था। उनका प्रेमी के तौर पर भी किशन कन्हैय्या का चंचल चित्त प्रेम का प्रतीक बना हुआ है। मगर मीरा उनके इसी रूप की दीवानी होकर विष भी पी गई और उन्हीं की मूर्ति में समा गई।
उनकी बांसुरी की तान मनुष्यों से लेकर गाय-हिरणों तक को सम्मोहित कर लेती थी। योगियों के लिए वो योगेश्वर हैं तो शिक्षा में उन्होंने मृत्यू को सार्थक करते हुए गीता का ज्ञान दिया। सूरदास से लेकर रहीम और रसखान तक कृष्ण भक्ति में अपनी कलम डुबाकर लेखनी को सार्थक करते रहे। अध्यात्म में कृष्ण के जीवन और गीता का बहुत ज्यादा महत्त्व है।
मगर मथुरा के सफल कारोबारी, लेखक और आध्यात्मिक प्रवर्ति वाले प्रेम अग्रवाल भगवान श्री कृष्ण के एक अन्य रूप के उपासक हैं। प्रेम अग्रवाल भगवान श्रीकृष्ण को वैज्ञानिक के तौर पर देखते हैं और उसी रूप में पूजा करते हैं। बृजवासी के आउट लेट से पूरे देश में अपने मथुरा के स्वाद का परचम लहरा चुके प्रेम अग्रवाल ने अब श्रीकृष्ण की लीलाओं को भजन में पिरोया है। हालांकि खुद प्रेम अग्रवाल दावा करते हैं कि उनके भजनों में भगवान द्वारकाधीश नहीं बल्कि मथुरा के गोपाल ही दिखाई देंगे। उनके इस भजन को सुरों से सजाते हुए एप्रोच एंटरटेनमेंट ने इसके लिए जल्द वीडियो भी तैयार कर रही है और जल्द ही इसकी ग्रैंड लॉन्चिंग भी की जाएगी .
इन भजनों के लेखक मथुरा में भगवान कृष्ण की जन्म स्थली में ही पैदा हुए प्रेम अग्रवाल मथुरा के अलावा पूरे हिंदुस्तान में एक मशहूर कारोबारी के तौर पर जाने जाते हैं। मगर प्रेम अग्रवाल ने अपनी ब्रज की पहचान को खुद से कभी अलग नहीं होने दिया और बृजवासी नाम से ही स्वीट्स स्टोर आउटलेट्स की चेन की सफल शुरुआत की। मगर उनकी पहचान सिर्फ स्वाद के इस कारोबार तक ही सिमटी हुई नहीं है। अपने कारोबार से इतर प्रेम अग्रवाल को रिसर्च करना भी काफी पसंद है। उन्होंने भारत सरकार के लिए बायो टॉयलेट्स के लिए अपना प्रोजेक्ट तैयार करके सरकार से काफी तारीफें बटोर चुके हैं।
72 वर्ष की आयू में पहुंच चुके प्रेम अग्रवाल ने खुद को कारोबार और रिसर्च के अपने शौक से रिटायर करने का फैसला लिया है। शुरु से ही धर्म-कर्म और परोपकार में जुटे प्रेम अब अपनी मथुरा की बचपनी की यादों और कृष्ण भक्ति को भजन के बोलों में पिरोने में लगे हैं। गो स्प्रिच्युअल इंडिया से जुड़ कर प्रेम अग्रवाल आध्यात्मिक और धार्मिक कार्यों में और बढ़-चढ़कर हिस्सा लेने लगे हैं। वो बताते हैं कि कई मौकों पर वो भगवान कृष्ण को अपने अंदर महसूस करते हैं। कान्हा की बाल लीलाओं के मुरीद प्रेम अग्रवाल ने इन्हीं यादों को भजन के तौर पर संजोया है।
प्रेम अग्रवाल मानते हैं कि कान्हा बचपन से ही जीनियस थे और एक बेहद सधे हुए वैज्ञानिक थे। मगर अपने मित्रों के लिए वो हर तरह के अहंकार से दूर थे। उन्होंने अपने बाल सखा सुदामा के पैर भी धोने में कोई अपमान नहीं समझा और अर्जुन के लिए रथ के सारथि का किरदार चुना। किसी भी तरह के अहंकार को इतने शानदार तरीके से जीतने का दूसरा उदाहरण पूरे इतिहास में कहीं नहीं मिलता।
एप्रोच एंटरटेनमेंट और गो स्पिरिचुअल इंडिया के संस्थापक और अवार्ड विनिंग डायरेक्टर सोनू त्यागी बताते हैं कि प्रेम अग्रवाल के साथ भगवान श्री कृष्ण के इस एलबम पर तेजी से काम चल रहा है और जल्द ही वीडियो के शूट की तैयारी पूरी करने की उम्मीद है। उन्होंने बताया कि गो स्प्रिच्युअल और एप्रोच एंटरटेनमेंट साथ-साथ एक मंच पर नजर नहीं आते हैं। मगर इस भजन में आध्यात्मिकता भी है और एंटरटेनमेंट भी इसीलिए इस प्रोजेक्ट में दोनों संस्थान मिलकर काम कर रहे हैं। उन्होंने बताया कि प्रेम अग्रवाल के बाकी भजनों को भी संगीत से संवारने से लेकर वीडियो तैयार करने की उनकी योजना है।
Sonu Tyagi, Founder, Go Spiritual India & Approach Entertainment
गो स्पिरिचुअल इंडिया एक सामाजिक और आध्यात्मिक संस्था है जो की समाज सेवा , आध्यात्मिक जागरूकता , आध्यात्मिक पर्यटन , मीडिया , इवेंट्स , आर्गेनिक उत्पादों , मानसिक स्वास्थ्य और वैलनेस के कार्य करती है।
एप्रोच एंटरटेनमेंट एक अवार्ड विनिंग अग्रणी सेलिब्रिटी मैनेजमेंट , फिल्म निर्माण , विज्ञापन और कॉर्पोरेट फिल्म निर्माण, इवेंट्स, फिल्म मार्केटिंग और एंटरटेनमेंट मार्केटिंग कंपनी है .जल्द ही गो स्पिरिचुअल इंडिया एक डिजिटल पत्रिका लांच कर रही है। कुछ दिनों में गो स्पिरिचुअल इंडिया पत्रिका को मासिक प्रिन्ट रूप में भी लांच किया जायेगा। इसके साथ ही साथ गो स्पिरिचुअल इंडिया आध्यात्मिकता के प्रचार प्रसार हेतु गो स्पिरिचुअल इंडिया वेब टीवी भी लांच करेगी जो की भारतीय आध्यात्मिकता को पुरे विश्व में पहुचायेगा।
गो स्पिरिचुअल इंडिया के यूट्यूब चैनल को यहाँ देखे और सब्सक्राइब करे
Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Organic, Spiritual Tourism, Events, Media, and Social Causes.
Go Spiritual India is an Initiative of Approach Entertainment. Approach Entertainment is India’s Leading Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events and Entertainment Marketing Company. The company also has a PR & Integrated Communications Agency Approach Communications apart from a Bollywood Newswire, Approach Bollywood.
Watch & Share Go Spiritual India Intro Video
Go Spiritual India Intro Video Produced by Approach Entertainment
Approach Entertainment is having its operations in Mumbai, New Delhi, Gurugram, Goa, Chandigarh Jalandhar and Dehradun.
Mumbai: India’s Leading PR & Integrated Communications Group, Approach Communications and its political communications vertical, Approach Politics joined hands with leading hindi political magazine and publications group, Chanakya Varta as the PR & Media Partners for Maharashtra Governor Bhagat Singh Koshyari’s Book ‘Bhartiya Sansad Main Bhagat Singh Koshyari’ release in New Delhi & Dehradun.
The book was first released in Constitution club, New Delhi on 28th of August in presence of Maharashtra Governer Bhagat Singh Kaushyari, Union Ministers Piyush Goyal & Ashwini Kumar Choubey, Senior BJP Leader Shyam Jaju and Chankya Varta Editor Amit Jain. The New Delhi event was followed with Dehradun release on 30th of August in Hotel Madhuban where Chief Minister, Uttarakhand Pushkar Singh Dhami, Maharashtra Governer Bhagat Singh Koshyari, Senior BJP Leader Shyam Jaju among others was present.
Speaking on the occasion of the book release in New Delhi, the Governor of Maharashtra lamented the fact that, in present times, there was a deadlock in Parliament on most occasions instead of a constructive discussion on issues concerning the nation. He also claimed that some Opposition parties also did want important issues to be discussed and this was unfortunate. He observed that, during his term in Parliament, it wasn’t so and he expressed the hope that important discussions would happen in Parliament more often than deadlocks.
While talking about the book, Chief Guest and Union Minister Piyush Goyal stated said that it ought to be read by people so that they could realise that, in the past, the ruling parties and opposition together used to run the Parliament smoothly and decently. Goyal observed that most of the time, due to the insensitivity of the opposition, the time for parliamentary discussion was getting washed away due to the ruckus in the House. He claimed that this was not only very unfortunate but also an insult to the Parliament of the country. Goyal also praised Koshyari for his contribution in Parliament and said that he had raised crucial national and international issues from time to time.
Union Minister Ashwini Kumar Choubey also shared his views regarding the relevance of this book. Senior litterateur and patron of Chanakya Varta Publication, Lakshmi Narayan Bhaala, Editor of the publication group, Dr Amit Jain, social worker Deendayal Aggarwal, CA Pramod Maheshwari and Yashwant Singh Negi were also present on this occasion.
In Dehradun Event, Chief Minister, Pushkar Singh Dhami, recalled his long association with Koshyari and said that he had learnt his lessons in politics as well as social service under the tutelage of Koshyari. He claimed that despite several occasions in the past when he felt somewhat disappointed with the decisions or indecisions of Koshyari, he later always realized that he was right and cared for everyone around him and the people. Dhami also credited the Maharashtra Governor for One Rank One Pension, and added that Koshyari had laid the foundation of One Rank One Pension while he was the chairman of the Petitions Committee.
Speaking on partnering with the event & on the launch of Approach Politics, Omkar Tyagi, Director of Approach Politics, said, “we have just launched the specialized vertical for Political Communications & strategy consulting, Approach Politics. So We partnered with India’s Leading Political Magazine Chanakya Varta for Bhagat Singh Koshyari’s book release in New Delhi & Dehradun. The entire PR & Communications was planned by Approach Politics & Approach Communications. Approach Politics & Approach Communications will keep partnering with related events and subjects. Approach Politics will also partner with Chanakya Varta in all political events.”
Approach Politics is a Political Communications & strategy consulting vertical focusing on political parties and governments. The organization has already worked with political parties and government organizations in the past and handing entire PR, Strategy, Communications, Digital, Media, Events, Mobilization, Research, Surveys and all other activities. Approach Politics is already having its presence in Mumbai, New Delhi, Dehradun, Gurugram, Chandigarh, Goa and Jalandhar.
Approach Communications bagged the ‘The Biz India 2010’ Award given by World Confederation of Businesses (WORLDCOB), an international organization, which for the first time awarded many Indian companies with this prestigious award. Approach Communications group was also awarded with Service Excellence by World Marketing Organization.
Approach Communications Group also has a Films Productions and Celebrity Management company, Approach Entertainment. Approach Entertainment is a Full Fledged Celebrity Management, Films Productions, Advertising & Corporate Films Productions, Films Marketing, Events and Entertainment Company with its presence in Mumbai, New Delhi, Gurugram, Goa, Dehradun, Chandigarh & Jalandhar. Approach Entertainment is also having a Bollywood Newswire & Portal, Approach Bollywood. Approach Entertainment is an award winning films productions and entertainment marketing company producing films, advertising films, music videos and web series.
The Reality Show Winner Kiran Sachdev is exclusive to Approach Entertainment
MUMBAI:. Approach Entertainment India’s leading Celebrity, Artists & Talent Management agency has recently added Kiran Sachdev in their Talent Management Portfolio to kick upstairs the Winner of “ Airtel Desh ki Awaaz” (a singing reality show) in the Entertainment Industry. Kiran Sachdev has a perfect voice with right mixture of emotions and expression in her singing. Approach Entertainment will be representing Kiran Sachdev for the Corporate & Social Events, Concerts and Live shows while the main focus will be on Playback Singing for Films in Bollywood. Kiran Sachdev has also performed internationally in Germany, UK and other countries.
Approach Entertainment, India’s leading Celebrity, Artists and Talent Management Agency will officially handle the portfolio of Kiran Sachdev to upgrade it and elevate in the Bollywood Film Industry. Kiran Sachdev is the Winner of Singing Reality Show named “Airtel Desh ki Awaaz” in 2008, Approach Entertainment will be responsible to endorse her in the Bollywood Industry for Playback Singing, along with representing her for performances in Live Concerts and Events, Brand Endorsement etc. She has sung for south Indian films as well apart from Bollywood mainstream Hindi films.
Kiran Sachdev born in a Punjabi Family is a Singer by profession and currently performing on various International Venues like Germany, London etc. She was introduced to music & singing at the age of 6 by her father Mr. Vikram Sachdev a Mumbai Resident working for Indian & Western Railway. Kiran has been learning Classical Music from her childhood and pursued in London College of Trinity for the Western Classic Music. She has won the title of ‘Airtel Desh Ki Awaaz’ in 2008 and also secured the position in the ‘Sa Re Ga Ma’ Finalist. As a perfect blend of sulkiness with Indian Voice with just the right expression of any emotion she has also been nominated in the GIMA (Global Indian Music Awards) in the Category of Non Film Music alongside legends like Lata Ji and Jagjit Singh Ji.
Talking about the talent of Kiran Sachdev, Mr. Vikram Sachdev, Kiran’s father says, “Kiran since her childhood has been interested in Music & Singing. This made her win various awards when she was in School and College.” Kiran Sachdev has also given her voice to Balaji Telefilms, Tiger Style UK, Times of India and performed on various Music Shows on different Channels added Mr. Vikram Sachdev.
Talking about the sign up, Sonu Tyagi, CEO Approach Entertainment says “Kiran just has the perfect voice and expression combination as a God gift to her and we will be using this quality to promote and build up her profile in the Entertainment Sector and Bollywood Industry”. Adding on this he said, “Kiran has performed on different international platforms and also done various TV Shows like Gazal Sara, Antakshari, Kya Masti Kya Dhoom etc. Therefore it will give us a positive base to endorse her in the Industry and upgrading her portfolio”.
Approach Entertainment is India’s leading and Award winning Celebrity Management and Entertainment Company set up in 2011 with its Head Office in Mumbai and branch offices in New Delhi, Gurugram, Goa, Dehradun, Chandigarh and Jalandhar. Approach Entertainment is having specialized units in Celebrity and Talent Management, Films Productions, Advertising and Corporate Films Productions, Films Marketing, Events and Integrated Entertainment services. The fast growing entertainment company also bagged “ The Bizz India 2010 Award” in Entrepreneurial category given by World Confederation of Business. The company is part of Integrated PR and Marketing Communications group Approach Communications which is having divisions in PR and Corporate Communications, Entertainment, Digital, Rural Marketing and Business Events. Celebrity Management Division of the agency is handling management affairs for Bollywood Stars, Singers, Artists and Celebrities.
Approach Entertainment Group has also launched a Bollywood Newswire and Content Dissemination company, Approach Bollywood. Approach Bollywood is a specialized entertainment newswire which will disseminate content to Newspapers, Magazines, TV Channels, Websites, Apps and other digital avenues.
The group is also having a spiritual & philanthropic initiative Go Spiritual India. Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Organic, Spiritual Tourism, Events, Media,and Social Causes.
