Approach Entertainment

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Category Archives: News

Approach Entertainment Shines as PR & Celebrity Partner at the Drivers of Digital Awards 2023

Approach Entertainment Shines as PR & Celebrity Partner at the Drivers of Digital Awards 2023

April 08, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

New Delhi: Approach Entertainment, a leading films productions, celebrity management, advertising & corporate films productions, films marketing, events & entertainment marketing company, basks in the glory of its association as the PR & Celebrity Partner at the prestigious Drivers of Digital Awards & Summit 2023. The event, organized by INKSPELL / Global Trends Forum and ICIC, witnessed a convergence of digital marketing mavens and industry stalwarts, marking a significant milestone in the realm of digital innovation and excellence. Go Spiritual India was the spiritual partner with the awards.

The Drivers of Digital Awards & Summit 2023, held under the theme “Digital Dynamics Unleashed,” showcased the pinnacle of achievement in the Indian digital marketing landscape. As the PR & Celebrity Partner, Approach Entertainment played a pivotal role in amplifying the event’s reach and significance, contributing to its resounding success.

Commenting on the agency’s participation, Sonu Tyagi, Founder of Approach Entertainment & Go Spiritual India, remarked, “We are thrilled to have been a part of the Drivers of Digital Awards 2023 as the PR & Celebrity Partner. This event provided a platform to celebrate the extraordinary achievements and innovations in the digital marketing domain. Our collaboration aimed to highlight the brilliance and creativity of digital campaigns while fostering meaningful engagements within the industry.”

The event, which recognized outstanding contributions across various categories, witnessed Zee emerge as the Digital Brand of the Year, with an impressive haul of 13 awards. Zee Bangla and Zee Cinema also clinched significant accolades, underscoring the brand’s remarkable achievements in the digital sphere.

Approach Entertainment extends its heartfelt congratulations to all the winners, participants, and stakeholders who contributed to the event’s success. Through strategic PR initiatives and celebrity engagement, Approach Entertainment facilitated meaningful interactions and highlighted the innovative endeavors that are reshaping the digital marketing landscape in India.

The event featured engaging panel discussions led by esteemed industry leaders, providing valuable insights and perspectives on the evolving digital ecosystem. Approach Entertainment extends its gratitude to all partners, including Josh App, One India, Go Spiritual India, and others, whose support was instrumental in making the event a grand success.

As the curtains draw on the Drivers of Digital Awards & Summit 2023, Approach Entertainment reaffirms its commitment to fostering growth and innovation in the digital domain. The agency remains dedicated to leveraging its expertise and resources to empower brands and individuals to navigate the ever-changing landscape of digital marketing successfully.

Approach Entertainment stands as a comprehensive and acclaimed entity in the entertainment industry, offering a wide array of services. From award-winning celebrity management to film production, advertising, corporate film production, film marketing, events, and entertainment marketing, Approach Entertainment is a powerhouse of expertise. Additionally, the company boasts Approach Communications, a renowned PR and integrated marketing communications agency, along with Approach Bollywood, a prominent Bollywood newswire.

Go Spiritual India is a charitable spiritual organization dedicated to fostering spirituality, spiritual awareness, philanthropy, and social causes. Additionally, it is actively involved in promoting spiritual tourism, organizing media and events, advocating for mental health awareness, and promoting organic wellness initiatives.

For more information about Approach Entertainment and its services, please visit www.approachentertainment.com & www.gospiritualindia.org or contact:

Approach Entertainment / Approach Communications Contact: 9820965004 / 9716962242

Go Spiritual India Named Spiritual Partner for Drivers of Digital Awards & Summit 2023

Go Spiritual India Named Spiritual Partner for Drivers of Digital Awards & Summit 2023

March 26, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Mumbai, India – March 26, 2024 – Go Spiritual India, a distinguished charitable organization dedicated to advancing spirituality and holistic well-being, proudly announces its partnership as the Spiritual Partner for the esteemed Drivers of Digital Awards & Summit 2023. This collaborative endeavor, facilitated by Inkspell Media in conjunction with Global Trends Forum and ICIC, marks a significant convergence of digital innovation and spiritual enlightenment on March 29th, 2024, commencing at 3:00 PM IST.

The Drivers of Digital Awards & Summit has long been recognized as a premier platform celebrating excellence and innovation in digital marketing, serving as a nexus for transformative insights and industry-leading discourse. With its thematic focus on “Digital Dynamics Unleashed,” this year’s summit promises to redefine the landscape of digital marketing by spotlighting the fusion of creativity, data analytics, and revenue generation as the driving forces behind unparalleled success in today’s dynamic milieu.

Go Spiritual India’s designation as the Spiritual Partner underscores its steadfast commitment to propagating the timeless wisdom and profound teachings of Indian spirituality on a global scale. By infusing spiritual insights into the fabric of the Drivers of Digital Awards & Summit 2023, Go Spiritual India seeks to inspire attendees to explore the depths of spiritual consciousness while navigating the complexities of the digital realm.

“Go Spiritual India” is expanding its outreach by launching a comprehensive News Magazine Portal & App under the same name. This digital platform is dedicated to providing a plethora of spiritual content, ranging from articles to videos and interviews, catering to seekers worldwide.

Alongside the digital platform, “Go Spiritual India” will introduce a monthly print magazine of the same name. This magazine will delve into in-depth articles, personal narratives, and practical insights pertaining to Indian spirituality. Additionally, the organization is actively working on launching a Web TV / OTT platform in the near future. This platform will offer a diverse array of spiritual and positive lifestyle programming, including documentaries, talks, and guided meditations.

“We are delighted to embark on this transformative journey as the Spiritual Partner for the Drivers of Digital Awards & Summit 2023,” remarked Sonu Tyagi, Founder of Go Spiritual India. “At Go Spiritual India, we believe in the transformative power of spirituality to foster inner peace, personal growth, and societal harmony. Through our partnership with this prestigious event, we aim to illuminate the path towards digital excellence imbued with spiritual wisdom.”

Go Spiritual India’s involvement in the Drivers of Digital Awards & Summit 2023 reflects its commitment to fostering holistic well-being and consciousness evolution amidst the rapid pace of digital transformation. By integrating spiritual principles into the discourse of digital innovation, Go Spiritual India endeavors to catalyze a paradigm shift towards a more enlightened and purpose-driven approach to digital marketing.

As the countdown to the summit commences, attendees can anticipate an enriching experience that harmonizes cutting-edge digital insights with timeless spiritual wisdom. Further details regarding the event, including registration information and agenda highlights, will be disseminated in the forthcoming days.

Established as a beacon of spiritual enlightenment and humanitarian service, Go Spiritual India is dedicated to promoting spiritual awareness, holistic wellness, and compassionate living on a global scale. Under the visionary leadership of Sonu Tyagi, Go Spiritual India continues to spearhead initiatives aimed at fostering spiritual growth, mental health advocacy, and philanthropic endeavors.

Sonu Tyagi, Founder, Go Spiritual India & Approach Entertainment

“Go Spiritual India,” a charitable spiritual organization under the umbrella of Approach Entertainment Group, is dedicated to philanthropy, fostering spiritual awareness, promoting charity, supporting mental health and wellness, advocating for organic living, promoting spiritual tourism, organizing events, and championing various social causes.

Approach Entertainment Group is renowned for its expertise in celebrity management, film productions, advertising, corporate film solutions, film marketing, and events and entertainment marketing. Through Approach Communications, the group operates a prominent PR and integrated communications agency, serving diverse sectors such as corporate, healthcare, entertainment, finance, education, and social domains. With a strong presence in key cities like Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group is a leading force in the entertainment, media, and communications industries. Moreover, the group is distinguished by its specialized Bollywood Newswire & Content Dissemination unit, known as Approach Bollywood.

For More Information: Approach Entertainment / Go Spiritual India

Contact: 9820965004 / 9716962242     Visit us at www.approachentertainment.com

Go Spiritual India Organization:                        www.gospiritualindia.org

Go Spiritual India Magazine:                               www.gospiritualindia.in

Approach Bollywood Launches Innovative Digital Campaign: “Holi Kab Hai, Kab Hai Holi”

Approach Bollywood Launches Innovative Digital Campaign: “Holi Kab Hai, Kab Hai Holi”

March 25, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Mumbai, India – Approach Bollywood, a leading name in Bollywood and entertainment news, has unveiled its latest digital campaign, “Holi Kab Hai, Kab Hai Holi.” This quirky campaign will be active on social media platforms leading up to the festival of Holi. Notably, one of the campaign’s ads delivers a crucial social message against drunk driving.

This initiative targets both Bollywood’s trade professionals and the broader audience. Approach Bollywood, a venture of Approach Entertainment Group, recently introduced its own app, expanding its reach and services. With operations spanning major Indian cities like Mumbai, New Delhi, Gurugram, and others, Approach Entertainment Group is a renowned name in celebrity management, film production, advertising films productions, films marketing and events.

The campaign leverages humor and nostalgia, featuring iconic Bollywood characters like Gabbar and Sambha from the legendary movie Sholay. In one of the ads, Gabbar repeatedly asks Sambha about the timing of Holi, leading to amusing exchanges. The campaign aims to capture the essence of Bollywood’s cultural influence while also delivering a pertinent social message.

In the recently released second ad, Gabbar queries Sambha, “Holi Kab Hai, Kab Hai Holi,” to which Sambha retorts, “Sardar, you keep repeating the same question. Are we planning to raid the village again?” Gabbar, however, responds differently, stating, “No, we don’t need to raid the village. All I desire is to host a Holi party.”

As part of the “Holi Kab Hai, Kab Hai Holi” campaign, Approach Bollywood delivers a crucial social message. In an upcoming digital ad set to launch three days before Holi, Veeru cautions Basanti, “Don’t dance in front of these dogs. They tend to cause a ruckus after drinking.” Through this scenario, Approach Bollywood seamlessly integrates the message of “Don’t Drink and Drive” into its campaign, effectively blending entertainment with social responsibility.

In addition to roping in influencers, Approach Bollywood has strategically integrated the message of “Don’t Drink & Drive” into its campaign. Through witty dialogues and engaging scenarios, the campaign effectively communicates this important social issue.
Sonu Tyagi, the founder of Approach Entertainment, shares insights into the campaign’s conception, stating, “Holi is a significant festival in India, and we wanted to blend its celebratory spirit with Bollywood’s charm. Our aim was to connect with both industry insiders and the millennial audience while also addressing a prevalent social concern.”

Approach Bollywood serves as a comprehensive newswire service, catering to various media platforms including newspapers, magazines, TV channels, radio, and digital media. The platform offers insights into the business side of films, TV, OTT, and the broader entertainment industry, supported by in-depth analysis and exclusive interviews.

In addition to its digital presence, Approach Bollywood plans to venture into organizing industry-related events and producing branded content with celebrities. With a focus on factual reporting and behind-the-scenes coverage, the platform aims to spark meaningful conversations within the entertainment industry.

Led by award-winning writer / director & Producer Sonu Tyagi, Approach Entertainment Group is expanding its horizon by venturing into Bollywood film & web series production. Approach Entertainment in Association with Go Spiritual India has recently co-produced a spiritual Web / TV Series Two Great Masters based on a Book written by Amrit Gupta. The web series has been directed by Anurag Sharma.  The company’s commitment to excellence has been recognized through prestigious awards, including “The Bizz India 2010 Award”, Service Excellence Award from Worldwide Marketing Organization & PR Agency of the Year Awards.

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Approach Entertainment stands as an acclaimed hub for Celebrity Management, Film Productions, Advertising & Corporate Film solutions, Films Marketing, Events & Entertainment Marketing Company.  Approach Communications operates as a prominent PR & Integrated Communications agency catering to diverse sectors like Corporate, Healthcare, Entertainment, Finance, Education, and Social domains. With a rapidly expanding presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group operates at the forefront of entertainment, media, and communications. Additionally, the group boasts a specialized Bollywood Newswire & Content Dissemination unit known as Approach Bollywood.

Approach Entertainment Group is also having a Charitable Spiritual Organization, Go Spiritual India working for Philanthropy, Spiritual Awareness, Charity, Mental Health, Wellness, Organic, Spiritual Tourism, Events, Media, and Social Causes.

For More Info:

Approach Entertainment   9820965004 / 9716962242    

Visit at www.approachentertainment.com & www.approachbollywood.com

Approach Entertainment Named PR & Celebrity Partner for Drivers of Digital Awards & Summit 2023

Approach Entertainment Named PR & Celebrity Partner for Drivers of Digital Awards & Summit 2023

March 22, 2024 by admin News , , , , , ,

New Delhi, India – March 22, 2024 – Approach Entertainment, a leading figure in entertainment and media communication, has been appointed as the PR & Celebrity Partner for the highly anticipated Drivers of Digital Awards & Summit 2023. This prestigious event, organized by Inkspell Media in collaboration with Global Trends Forum and ICIC, is slated to be held virtually on March 29th, 2024, starting from 3:00 PM onwards.

The Drivers of Digital Awards & Summit is renowned for its celebration of innovation and excellence in digital marketing, serving as a catalyst for transformative insights and industry-leading discussions. With the theme “Digital Dynamics Unleashed,” the summit promises to redefine the contours of digital marketing by showcasing the convergence of creativity, data, and revenue as the driving forces behind unparalleled success in today’s dynamic landscape.

Approach Entertainment’s involvement as the PR & Celebrity Partner signifies a commitment to elevating the event’s visibility and bringing a touch of celebrity allure to the proceedings. Leveraging its extensive experience in media communication and celebrity management, Approach Entertainment aims to enhance the prestige and impact of the Drivers of Digital Awards & Summit 2023

“We are thrilled to join forces with Inkspell Media for the Drivers of Digital Awards & Summit 2023 as the PR & Celebrity Partner,” said Sonu Tyagi, Founder of Approach Entertainment. “In an increasingly digital world, this event serves as a beacon of inspiration and innovation, and we are excited to contribute our expertise in media communication and celebrity engagement to make this virtual experience truly unforgettable.”

Approach Entertainment’s partnership with the Drivers of Digital Awards & Summit 2023 underscores its commitment to fostering excellence in the digital marketing landscape. By amplifying the event’s reach and infusing it with the glitz and glamour of the entertainment industry, Approach Entertainment aims to facilitate meaningful connections and collaborations among attendees while honoring the trailblazers of digital marketing.

As the countdown to the virtual summit begins, attendees can look forward to an immersive experience that combines insightful discussions, networking opportunities, and recognition of industry trailblazers. Further details regarding the event, including registration information and agenda highlights, will be announced in the coming days.

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Approach Entertainment stands as an acclaimed hub for Celebrity Management, Film Productions, Advertising & Corporate Film solutions, Films Marketing, Events & Entertainment Marketing Company.  Approach Communications operates as a prominent PR & Integrated Communications agency catering to diverse sectors like Corporate, Healthcare, Entertainment, Finance, Education, and Social domains. With a rapidly expanding presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group operates at the forefront of entertainment, media, and communications. Additionally, the group boasts a specialized Bollywood Newswire & Content Dissemination unit known as Approach Bollywood.

Approach Entertainment Group is also having a Charitable Spiritual Organization, Go Spiritual India working for Philanthropy, Spiritual Awareness, Charity, Mental Health, Wellness, Organic, Spiritual Tourism, Events, Media, and Social Causes.

For more information about Approach Entertainment, please visit at           https://www.approachentertainment.com

For More Info:

Approach Entertainment

9820965004 / 9716962242     Email us at info@approachentertainment.com

Visit us at   www.approachentertainment.com & www.gospiritualindia.org

Sonu Tyagi, Founder of Approach Entertainment & Go Spiritual India, Welcomes Anurag Thakur’s Initiative to Ban Obscene and Vulgar OTTs

Sonu Tyagi, Founder of Approach Entertainment & Go Spiritual India, Welcomes Anurag Thakur’s Initiative to Ban Obscene and Vulgar OTTs

March 15, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , ,

Amidst the recent crackdown on 18 OTT platforms for disseminating obscene and vulgar content, Sonu Tyagi, acclaimed Writer, Director, Producer, and Founder of Approach Entertainment & Go Spiritual India, has come forth to commend the decisive action taken by Union Minister Anurag Singh Thakur. Recognizing the detrimental impact of such content on societal values and mental well-being, Tyagi voiced his support for the government’s initiative to curb the proliferation of objectionable material under the guise of creative expression.

In an exclusive statement to Bollywood & Entertainment Newswire, Approach Bollywood , Tyagi emphasized the importance of responsible content creation, underscoring the need for a delicate balance between artistic freedom and societal responsibility. “Creative freedom comes with a responsibility,” he asserted, echoing sentiments shared by many in the industry who advocate for ethical storytelling.

Approach Entertainment, a renowned film productions, celebrity management & entertainment marketing company founded by Sonu Tyagi, has been at the forefront of promoting meaningful content across various platforms. With a diverse portfolio spanning film production, celebrity & talent management, advertising films, events & entertainment marketing, Approach Entertainment has consistently championed narratives that resonate with audiences while upholding ethical standards.

Sonu Tyagi, in collaboration with Approach Entertainment and Go Spiritual India, has recently co-produced the web series “Two Great Masters.” Directed by Anurag Sharma, the series draws inspiration from the teachings of Swami Vivekananda and Paramhans Yogananda as depicted in Amrit Gupta’s book of the same name. The cast includes veteran actor Rakesh Bedi among others. Anticipated to premiere soon, the spiritual web series will be available on OTT platforms and television channels.

Additionally, Tyagi’s brainchild, Go Spiritual India, stands as a beacon for mental health awareness and holistic well-being. Through its multifaceted initiatives, Go Spiritual India aims to foster a positive cultural shift by promoting spiritual enlightenment, mental wellness, and compassion in society.

Highlighting the detrimental effects of obscene and vulgar content on mental health, particularly among the youth, Tyagi stressed the urgency of addressing this issue. He underscored the need for brands and content creators to exercise discernment in their associations, advocating for a shift towards narratives that inspire and uplift.

Furthermore, Go Spiritual India’s ongoing efforts in the realm of mental health advocacy serve as a testament to its commitment to fostering a society where individuals can thrive emotionally and spiritually.

Amidst ongoing debates surrounding government intervention in regulating OTT content, Tyagi’s endorsement of Anurag Thakur’s measures reflects a growing consensus within the industry regarding the need for responsible content governance.

As discussions surrounding the impact of media on societal values continue to evolve, voices like Sonu Tyagi’s serve as catalysts for meaningful change, heralding a new era of conscientious storytelling and cultural enrichment.

Go Spiritual India is a charitable spiritual organization dedicated to fostering spirituality, spiritual awareness, philanthropy, and social causes. Additionally, it is actively involved in promoting spiritual tourism, organizing media and events, advocating for mental health awareness, and promoting organic wellness initiatives.

Approach Entertainment stands as a comprehensive and acclaimed entity in the entertainment industry, offering a wide array of services. From award-winning celebrity management to film production, advertising, corporate film production, film marketing, events, and entertainment marketing, Approach Entertainment is a powerhouse of expertise. Additionally, the company boasts Approach Communications, a renowned PR and integrated marketing communications agency, along with Approach Bollywood, a prominent Bollywood newswire.

For More Info:  Approach Entertainment / Go Spiritual India

Sonu Tyagi   9820965004 / 9716962242

Visit us at www.approachentertainment.com & www.gospiritualindia.org

Go Spiritual India Campaign to Promote Indian Spirituality Globally

Go Spiritual India Campaign to Promote Indian Spirituality Globally

March 13, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , ,

Mumbai – “Go Spiritual India,” a charitable spiritual organization dedicated to preserving and promoting the rich spiritual heritage of India, has announced the launch of a new initiative aimed at spreading Indian spirituality worldwide. The “Go Spiritual India” campaign seeks to showcase the profound teachings and timeless wisdom of Indian spiritual traditions to a global audience.

India, often hailed as the cradle of spirituality, boasts a diverse tapestry of spiritual practices and philosophies that have captivated seekers from around the world for centuries. From the ancient wisdom of Yoga and Vedanta to the teachings of Buddhism, Jainism, and Sikhism, Indian spirituality offers a treasure trove of transformative insights and practices.


“Go Spiritual India” organization, with its deep-rooted commitment to spiritual upliftment and humanitarian service, endeavors to make these invaluable teachings accessible to people across the globe. Through the “Go Spiritual India” campaign, the organization aims to inspire individuals to explore the depths of Indian spirituality, fostering inner peace, and personal growth.

“We are thrilled to announce the launch of the ‘Go Spiritual India’ campaign, which embodies our organization’s mission to share the transformative power of Indian spirituality with the world,” said Sonu Tyagi, Founder of “Go Spiritual India” organization. “Through this initiative, we hope to ignite a global dialogue on spirituality, fostering understanding, harmony, and mutual respect among people of diverse cultures and backgrounds.”

Sonu Tyagi, Founder, Go Spiritual India

As part of its efforts to disseminate spiritual wisdom, “Go Spiritual India” is also launching a comprehensive News Magazine Portal & App, titled “Go Spiritual India,” dedicated to providing a wide range of spiritual content, including articles, videos, interviews, and more. This digital platform will serve as a hub for seekers worldwide to access authentic and insightful spiritual resources.

In addition to the digital platform, “Go Spiritual India” will introduce a monthly print magazine, also titled “Go Spiritual India,” featuring in-depth articles, personal stories, and practical insights on Indian spirituality. Furthermore, plans are underway to launch a Web TV / OTT platform in the near future, offering a diverse range of spiritual programming, including documentaries, talks, and guided meditations.

The campaign will support charitable initiatives aimed at alleviating suffering and promoting well-being in communities across India. Through partnerships with grassroots organizations and humanitarian projects, “Go Spiritual India” seeks to embody the spirit of seva (selfless service) and compassion inherent in Indian spiritual traditions.

As the world navigates through unprecedented challenges, the “Go Spiritual India” campaign serves as a beacon of hope and inspiration, inviting individuals to tap into the timeless wisdom of Indian spirituality for guidance and solace.

Go Spiritual India,” a prominent charitable spiritual organization, is spearheading initiatives aimed at advancing spirituality, philanthropy, and social responsibility on a global scale. Under the guidance of Sonu Tyagi, a spiritually inclined writer, director, and producer, “Go Spiritual India” is committed to promoting holistic well-being through various activities spanning spirituality, mental health advocacy, spiritual events, media outreach, spiritual tourism, wellness programs, organic living, and health initiatives.

Go Spiritual India


Sonu Tyagi, with a diverse background in journalism, advertising, and filmmaking, brings a wealth of experience to “Go Spiritual India.” Having previously worked with India’s top advertising agencies, Tyagi now leads Approach Entertainment, an award-winning Films Productions & Celebrity Management company, along with Approach Communications, a renowned PR & Integrated Communications Agency, and Approach Bollywood, a prominent Bollywood & Entertainment Newswire.

“Go Spiritual India” stands as a beacon for those seeking spiritual growth, personal transformation, and social impact. With a multifaceted approach, the organization endeavors to create meaningful change by fostering spiritual awareness, supporting philanthropic endeavors, and promoting societal well-being.

Through a myriad of activities and programs, “Go Spiritual India” aims to inspire individuals to embark on a journey of self-discovery, while also nurturing a sense of compassion and service towards others. From organizing spiritual events and workshops to advocating for mental health awareness, the organization is dedicated to empowering individuals and communities to lead more fulfilling lives.

In addition to its spiritual and philanthropic initiatives, “Go Spiritual India” is actively engaged in media dissemination, leveraging its platforms to spread spiritual wisdom, raise awareness on pressing social issues, and promote holistic wellness practices. Furthermore, the organization champions sustainable living through its advocacy for organic and health-conscious lifestyles.

As “Go Spiritual India” continues to expand its reach and impact, it remains steadfast in its commitment to serving humanity and fostering a culture of spirituality, compassion, and social responsibility.

For More Info:  Approach Entertainment / Go Spiritual India

9820965004 / 9716962242   Visit us at www.approachentertainment.com & www.gospiritualindia.org  Go Spiritual India Magazine : www.gospiritualindia.in

Approach Entertainment Concludes a Star-Studded Success at India Content Leadership Awards, Ad World Showdown, and Social Stars Awards 2023

Approach Entertainment Concludes a Star-Studded Success at India Content Leadership Awards, Ad World Showdown, and Social Stars Awards 2023

December 05, 2023 by admin News , , , , , , , , , , , , , ,
Some of the Winners of the Inkspell’s Insight Ignition – November Edition 2023

Mumbai, December 5, 2023: Approach Entertainment, the prominent name in entertainment and media communication, emerged as a pivotal force in the resounding success of the India Content Leadership Awards, Ad World Showdown, and Social Stars Awards 2023, held at Hotel Radisson Blu, Mumbai. In an electrifying showcase of industry brilliance, these events, organized by Inkspell Media, witnessed the convergence of top-tier talent, creative minds, and visionary leaders, culminating in a celebration of excellence in content, social media, and marketing.

As the exclusive PR & Celebrity Partner, Approach Entertainment elevated the stature of these prestigious events, infusing the glitz and glamour of the entertainment industry while ensuring widespread visibility and recognition. The partnership underscored Approach Entertainment’s commitment to celebrating and honoring the achievements of content creators, marketing virtuosos, and social media influencers who are reshaping the digital landscape.

The India Content Leadership Awards 2023 served as a beacon of innovation, acknowledging individuals and teams harnessing the power of data and analytics to redefine content strategies. With Approach Entertainment’s expertise, the event not only spotlighted the remarkable accomplishments in content analytics but also brought the allure of celebrity endorsements to the forefront, adding a touch of star power to the celebrations.

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

The Social Stars Awards 2023, focusing on storytelling excellence in the digital realm, benefited significantly from Approach Entertainment’s involvement. Their adept handling amplified the narratives woven by individuals and brands in the digital space while seamlessly integrating the charisma of renowned celebrities into the awards ceremony.

Furthermore, the AdWorld Showdown 2023, a battleground for creativity and innovation in marketing, saw Approach Entertainment’s strategic contribution in enhancing the event’s visibility and prestige. Their involvement ensured that the event, showcasing marketing excellence and strategic thinking, received the attention it deserved on a global scale.

Sonu Tyagi, Founder of Approach Entertainment, expressed delight at the successful partnership, stating, “Approach Entertainment is thrilled to have been the exclusive PR & Celebrity Partner for the India Content Leadership Awards and Social Stars Awards 2023. Our aim was not just to elevate these events but to bring the glamour of the entertainment industry and celebrate the brilliance in content creation and digital storytelling.”

The collaboration between Inkspell Media and Approach Entertainment undeniably raised the bar, amplifying the impact of content creators and social media influencers while solidifying the significance of these awards ceremonies.

Approach Entertainment continues to stand at the forefront of entertainment, media, and communications, offering comprehensive solutions in Celebrity Management, Film Productions, Advertising Films Productions, Corporate Film solutions, Films Marketing, Events & Entertainment Marketing. With a rapidly expanding presence across multiple cities in India, Approach Entertainment remains dedicated to shaping the future of entertainment and media communication. Approach Communications operates as a prominent PR & Integrated Communications agency catering to diverse sectors like Corporate, Healthcare, Entertainment, Finance, Education, and Social domains.

Additionally, the group boasts a specialized Bollywood Newswire & Content Dissemination unit known as Approach Bollywood.

Approach Entertainment Group is also having a Charitable Spiritual Organization, Go Spiritual India working for Philanthropy, Spiritual Awareness, Charity, Mental Health, Wellness, Organic, Spiritual Tourism, Events, Media, and Social Causes.

For more information about Approach Entertainment and their contributions to the India Content Leadership Awards, Ad World Showdown, and Social Stars Awards 2023, please visit at www.approachentertainment.com



Approach Entertainment, PR & Celebrity Partner, Joins Inkspell Media in Culminating a Spectacular Showcase with India Content Leadership Awards, Ad World Showdown, and Social Stars Awards 2023 in Mumbai

Approach Entertainment, PR & Celebrity Partner, Joins Inkspell Media in Culminating a Spectacular Showcase with India Content Leadership Awards, Ad World Showdown, and Social Stars Awards 2023 in Mumbai

December 05, 2023 by admin News , , , , , , , , , , , , , ,

Mumbai: In a dynamic showcase of industry brilliance, the recently concluded India Content Leadership Awards 2023, Social Stars Awards 2023, and AdWorld Showdown 2023 at the Inkspell’s Insight Ignition – November 2023 Edition, marked a significant triumph for content, social media, and marketing excellence. Organized by Inkspell in collaboration with the Global Trends Forum, these three events brought together visionaries, thought leaders, and creative minds for a global celebration. The event was held in Hotel Radisson Blu Mumbai recently.

All events were powered by JioNews and supported by key partners, including Global Trends Forum, India Creative Industries Council, Approach Entertainment as PR & Celebrity Partner, Josh App, One India, Kenscio, ForPressRelease.com, ED Times, The Prevalent India, and 24 Frames Digital.

The India Content Leadership Awards 2023 stood as a testament to the power of data-driven content strategies. Recognizing exceptional individuals and teams who have transformed raw data into actionable insights, this event celebrated those who have redefined the content landscape across diverse industries. From analyzing user behavior to optimizing content distribution channels, the winners showcased a mastery of content analytics that is reshaping the future of content creation.

The esteemed jury panel who picked the winners can be seen here. Some of the key winners at ICL 2023 are Akhilesh Vats, Zahara Kanchwalla, Rite KnowledgeLabs, Nishtha Arora, Jahid Ahmed, Freyr Digital with Schbang winning the most prestigious Content Agency of the Year Award.
Social Stars Awards 2023 – Illuminating Extraordinary Stories in Social Media:

In the realm of social media, the Social Stars Awards 2023 was a dazzling affair, recognizing individuals and brands that have mastered the art of storytelling in the digital realm. From impactful personal narratives to innovative brand stories, these awards showcased the breadth and depth of storytelling possibilities across various industries. The event provided a platform for nominees to gain recognition, inspire others, and foster an environment of collaboration and knowledge-sharing.

Rite Knowledge Labs was conferred with the Social Media Enteprise of the Year award, while Iranshi Technology bagged the Social Media Startup of the Year trophy at the Social Stars Awards 2023.

 The AdWorld Showdown 2023 emerged as the ultimate battleground where creativity and innovation collided in a display of marketing excellence. Recognizing outstanding achievements in branding, creative communications, and advertising effectiveness, this event celebrated the power of creativity, innovation, and strategic thinking in driving impactful marketing campaigns.

Attendees had the chance to immerse themselves in the latest industry trends, gain insights from industry leaders, and harness the power of artificial intelligence (AI) to elevate their marketing efforts. The day witnessed insightful panel discussions, fireside chats and special addresses by a staggering line-up consisting of Jayesh Trimbakkar of Bajaj Financial Securities, Yogin Vora, Ankoor Dasguupta of Shisham Digital, Prasad Pimple of Kotak Life, Samir Vora of VerSe Innovation, Jahid Ahmed of HDFC Bank Geetanjali Sachwani of Franklin Templeton India, Sapna Desai of Manipal Cigna Health Insurance as speakers. Rituraj Bidwai of Ashwin Sheth Group, Sunder Venketraman of Josh App, Sharmila Sandeep of Saint-Gobain India Pvt Ltd- Gyproc Business, Shonali Shetty of Godrej Capital, Saugata Bagchi of Tata Communications, Taskeen Nadkar of Jio Media Ltd, Zahara Kanchwalla of Rite KnowledgeLabs and Raja Chakraborty of Continental Coffee.

Vipul Tiwari, COO, Inkspell Media said “It’s been an extraordinary journey hosting the India Content Leadership Awards, Ad World Showdown, and Social Stars Awards 2023. Witnessing the convergence of industry titans, emerging talents, and thought leaders was truly inspiring. The depth of discussions, the caliber of insights shared, and the fervor for innovation throughout the event were incredibly gratifying.”

As the dust settles on these three extraordinary events, the impact resonates across the marketing and content landscape. The winners, thought leaders, and attendees have not only been recognized for their achievements but have also contributed to the ongoing evolution of these dynamic industries.

Inkspell is a leading event management and marketing company dedicated to recognizing and celebrating excellence in various industries. Through a series of prestigious awards and summits, Inkspell aims to inspire and honor trailblazers, innovators, and leaders who are making a significant impact in their respective fields.

For More Information

Approach Entertainment      9820965004 Visit us at www.approachentertainment.com 

Email : info@approachentertainment.com

Approach Entertainment Named Exclusive PR & Celebrity Partner for India Content Leadership Awards, Ad World Showdown & Social Stars Awards 2023

Approach Entertainment Named Exclusive PR & Celebrity Partner for India Content Leadership Awards, Ad World Showdown & Social Stars Awards 2023

November 17, 2023 by admin News , , , , , , , ,

Approach Entertainment Named Exclusive PR & Celebrity Partner for India Content Leadership Awards, Ad World Showdown & Social Stars Awards 2023

Mumbai – The excitement for the India Content Leadership Awards, Ad World Showdown and Social Stars Awards 2023 has reached new heights with the announcement of Approach Entertainment as the exclusive PR & Celebrity Partner. Approach Entertainment, a prominent name in the field of entertainment and media communication, will play a pivotal role in not only enhancing the visibility of these prestigious events but also bringing celebrity glitz and glamour to the grand celebration, scheduled for November 30th, 2023, at the Radisson Blu in Andheri East, Mumbai.

India Content Leadership Awards & Conference, Ad World Showdown & Social Stars Awards are organized by Inkspell Media. The India Content Leadership Awards 2023 will be a remarkable platform for recognizing and honoring individuals and teams who have leveraged the power of data and analytics to achieve content success in today’s ever-evolving digital landscape. Content has become the linchpin of successful marketing strategies, and Approach Entertainment’s partnership will ensure that the accomplishments of these visionaries in content analytics and insights receive the spotlight they deserve. Moreover, they will bring the allure of celebrity endorsements to the forefront, adding star power to the event.

The AdWorld Showdown 2023 is poised to be the ultimate clash where creativity and innovation intersect, showcasing the zenith of marketing & advertising excellence.
Beyond a conventional marketing gathering, the AdWorld Showdown 2023 represents the convergence of the industry’s most brilliant minds. Welcoming seasoned marketing experts and emerging talents alike, this event stands as the focal point for dedicated individuals immersed in the spheres of marketing, branding, and advertising.

The Social Stars Awards 2023, which highlights storytelling excellence in the realm of social media, will also benefit from Approach Entertainment’s expertise. They will amplify the narratives crafted by individuals and brands in the digital space while introducing the charisma of renowned celebrities to the awards ceremony.

“Approach Entertainment is delighted to serve as the exclusive PR & Celebrity Partner for the India Content Leadership Awards and Social Stars Awards 2023. We are committed to not only elevating the recognition of these outstanding events but also infusing the glitz and glamour of the entertainment industry to celebrate excellence in content creation and digital storytelling,” said Sonu Tyagi, Founder, Approach Entertainment.

Sonu Tyagi , Approach Entertainment

All events are supported by key partners, including Global Trends Forum, India Creative Industries Council, Approach Entertainment as PR & Celebrity Partner, Josh App, One India, Kenscio, ForPressRelease.com, ED Times, The Prevalent India, and 24 Frames Digital.

The partnership between Inkspell Media and Approach Entertainment will ensure that the achievements of content creators, and the impact of social media influencers, are given the prominence they deserve. Approach Entertainment’s experience in managing the PR and celebrity aspects of events of this magnitude will undoubtedly elevate the success and prestige of these awards ceremonies.

As the anticipation continues to build for the dual celebration of excellence on November 30th, Approach Entertainment will bring a unique blend of media communication, celebrity allure, and strategic promotion to make the India Content Leadership Awards and Social Stars Awards 2023 truly unforgettable.

Approach Entertainment stands as an acclaimed hub for Celebrity Management, Film Productions, Advertising & Corporate Film solutions, Films Marketing, Events & Entertainment Marketing Company.  Approach Communications operates as a prominent PR & Integrated Communications agency catering to diverse sectors like Corporate, Healthcare, Entertainment, Finance, Education, and Social domains. With a rapidly expanding presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group operates at the forefront of entertainment, media, and communications. Additionally, the group boasts a specialized Bollywood Newswire & Content Dissemination unit known as Approach Bollywood.

Approach Entertainment Group is also having a Charitable Spiritual Organization, Go Spiritual India working for Philanthropy, Spiritual Awareness, Charity, Mental Health, Wellness, Organic, Spiritual Tourism, Events, Media, and Social Causes.

For additional information about the India Content Leadership Awards, Ad World Showdown, Social Stars Awards 2023, including event updates, please visit        https://www.indiacontentleadership.com.

For more information about Approach Entertainment, please visit at           https://www.approachentertainment.com

For More Info:

Approach Entertainment

9820965004 / 9716962242     Email us at info@approachentertainment.com

Visit us at   www.approachentertainment.com

Approach Entertainment & Go Spiritual India Launch Extensive Blanket Donation Campaign for the Needy in  North India

Approach Entertainment & Go Spiritual India Launch Extensive Blanket Donation Campaign for the Needy in  North India

November 16, 2023 by admin News , , , , ,

Approach Entertainment & Go Spiritual India Launch Extensive Blanket Donation Campaign for the Needy in  North India

Mumbai: In an altruistic collaboration, Approach Entertainment, an acclaimed Celebrity Management & Films Productions company & Go Spiritual India, a benevolent spiritual organization, have initiated a poignant Blankets Donation Campaign as the chilly winter season blankets North India. This compassionate campaign aims to orchestrate blanket, clothing, and food donation drives for the underprivileged in major cities of North India. This collaborative effort echoes Go Spiritual India’s ongoing commitment to fostering warmth and care since the inception of its blanket donation campaign in 2017.


The primary objective of this campaign is to raise awareness about the harsh reality faced by the homeless and destitute during winters while inspiring individuals to contribute blankets, clothing, or food either directly or through Go Spiritual India’s facilitation. Approach Communications has taken charge of managing PR, digital outreach, and communications for this noble cause, while Approach Entertainment is diligently involved in producing impactful videos, engaging celebrities, influencers, organizing events, and associated activities to mobilize support.

Go Spiritual India stands as a Charitable Spiritual organization dedicated to various noble causes such as Philanthropy, Spiritual Awareness, Mental Health, Wellness, and Social Causes. For the past five years, the organization has been actively involved in combating hunger through food donation programs. Upcoming ventures include the launch of the Go Spiritual India Digital Magazine, soon to be followed by a Print Magazine and a dedicated TV platform. The organization strongly believes that spiritual growth intertwines with selfless charity, as ancient Hindu scriptures emphasize the significance of generosity and service to all beings.

The appeal from Go Spiritual India reaches out to all individuals, urging them to step forward and contribute blankets or collaborate in donating to those in need during the biting cold months. Donations, be it in monetary terms, material goods, or volunteering efforts, are encouraged and welcomed.

Furthermore, Go Spiritual India encourages communities to take up this cause autonomously, advocating for local distribution of blankets to extend support to as many individuals as possible. The collaboration between Go Spiritual India, Approach Entertainment, and Approach Communications underlines a joint commitment to alleviate the struggles of the less fortunate.

Sonu Tyagi , Approach Entertainment

Commenting on the Blanket Donation Initiative, Sonu Tyagi, Founder, Go Spiritual India said “Amidst the biting winter chill, our commitment to compassion and service remains unwavering. The Blanket Donation Campaign stands not just as an initiative but a testament to our collective responsibility towards the less fortunate. Together with Approach Entertainment and our dedicated volunteers, we aim to blanket North India with warmth and hope, touching lives and saving souls. Let us extend our hands, hearts, and resources to make this winter a season of giving and healing for those in need.”

Despite the absence of official nationwide records of winter-related deaths, data collected by NGOs reveals alarming numbers. In 2021, over 512 individuals reportedly lost their lives due to harsh winters in Delhi alone, with thousands more across the country. The estimated homeless population in India has surged to at least 26 crores in 2022, underscoring the dire situation, particularly in North India.

Go Spiritual India’s relentless campaign to distribute blankets serves as a lifeline for many vulnerable individuals, especially in regions where winter poses severe challenges. This year, the endeavor aims to extend its reach to cover all cities in North India, building upon previous efforts in Delhi, Jalandhar, Jaipur, Ghaziabad, Noida, Gurgaon, Chandigarh, Shimla, and Ludhiana. The volunteer team continues to inspire and motivate others to participate in this noble cause.

Initiated by Sonu Tyagi and powered by Approach Entertainment, Go Spiritual India remains dedicated to charitable and spiritual endeavors. Their efforts during the lockdown, providing free meals to the impoverished, and their persistent drive to distribute blankets during harsh winters underline their commitment to serving humanity.

Sonu Tyagi, an acclaimed writer-director leading Go Spiritual India & Approach Entertainment, brings a wealth of experience from his illustrious tenure in top-tier Indian advertising and media firms. Tyagi’s academic pursuits encompass a psychology degree complemented by advanced studies in Advertising, Journalism, and Film Making. This diverse knowledge base serves as the driving force behind the group’s dynamic expansion and innovative strides.

Go Spiritual India is a Charitable Spiritual organization working for Philanthropy, Spiritual Awareness, Charity, Mental Health, Wellness, Organic, Spiritual Tourism, Events, Media, and Social Causes.

Approach Entertainment stands as an acclaimed hub for Celebrity Management, Film Productions, Advertising & Corporate Film solutions, Films Marketing, Events & Entertainment Marketing Company.  Approach Communications operates as a prominent PR & Integrated Communications agency catering to diverse sectors like Corporate, Healthcare, Entertainment, Finance, Education, and Social domains. With a rapidly expanding presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group operates at the forefront of entertainment, media, and communications. Additionally, the group boasts a specialized Bollywood Newswire & Content Dissemination unit known as Approach Bollywood.


For More Info:

Approach Entertainment / Go Spiritual India

9820965004 / 9716962242     Email us at info@approachentertainment.com

Visit us at www.gospiritualindia.org    &    www.approachentertainment.com