Approach Entertainment

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Category Archives: News

Approach Entertainment Named Exclusive PR  & Celebrity Partner for Inkspell Elevate 2024 Awards

Approach Entertainment Named Exclusive PR  & Celebrity Partner for Inkspell Elevate 2024 Awards

July 15, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Gurugram, Haryana – July 15, 2024 – The anticipation for the Inkspell Elevate 2024 Awards has reached new heights with the announcement of Approach Entertainment as the exclusive PR & Celebrity Partner. This prestigious event, organized by Inkspell Media, comprises the M Cube – Masters of Modern Marketing Awards & Conference, the Unlocked Business Excellence Awards, and the Videa – The Video Media Awards & Summit. The event is set to take place on July 19th, 2024, at The Auditorium, DLF Cyber Park, Gurugram.

Inkspell Elevate 2024 is designed to celebrate and honor the best in marketing, business excellence, and video media. Approach Entertainment, a prominent name in the field of entertainment and media communication, will play a pivotal role in enhancing the visibility of these esteemed events and bringing celebrity glitz and glamour to the grand celebration.

The M Cube – Masters of Modern Marketing Awards & Conference will spotlight the vanguard of digital media and marketing, celebrating the spirit of innovation and excellence that shapes the industry. Under the banner “Innovate to Inspire,” this event will delve into the dynamic fusion of creativity and technology, unveiling the future of digital engagement.

The Unlocked Business Excellence Awards aim to celebrate outstanding professionals and enterprises who have pushed boundaries and achieved remarkable success in a dynamic and ever-evolving landscape. This event will recognize those who have transformed challenges into strategic advantages by launching exemplary campaigns, programs, products, services, and solutions that have demonstrably impacted their industries in 2024 and beyond.

Videa – The Video Media Awards & Summit is a unique initiative by Inkspell Media to recognize and acknowledge the champions of the video content and media industry, bringing them to the center stage at a national forum with global exposure. This event aims to gather veterans and experts from the industry to discuss leading trends and opportunities, address key concerns, and draw a roadmap for the growth of video media.

Sonu Tyagi, Founder of Approach Entertainment, expressed excitement about the partnership, stating, “We are thrilled to partner with Inkspell Media for the Inkspell Elevate 2024 Awards. Our commitment is to not only elevate the recognition of these outstanding events but also infuse the glitz and glamour of the entertainment industry to celebrate excellence in marketing, business, and video media.”

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

The partnership between Inkspell Media and Approach Entertainment will ensure that the achievements of content creators, marketers, and business leaders receive the prominence they deserve. Approach Entertainment’s experience in managing the PR and celebrity aspects of events of this magnitude will undoubtedly elevate the success and prestige of the Inkspell Elevate 2024 Awards.

The event will take place on July 19th, 2024, at The Auditorium, Tower A, DLF Cyber Park, Udyog Vihar Phase II, Gurugram, Haryana. The conference will run from 11 AM to 4:30 PM.

Some of the esteemed speakers include Ankoor Dasguupta, CMO at Shisham Digital; Nidhi S Mittal, Group CEO at Blue Vector; Pooja Baid, CMO at Versuni India Home Solutions (formerly Philips Domestic Appliances); Praveen Rao, Director Marketing at SAP; Archana Aggarwal, Media Consultant & Ex VP Media at Airtel; Shweta Srivastava, Head Digital Marketing at Dr. Reddy’s Laboratories; and Prady Kumaar, CEO & Managing Partner at NP Digital India.

Approach Entertainment Group stands as a distinguished hub for Celebrity Management, Film Productions, Advertising & Corporate Film Solutions, Film Marketing, and Events & Entertainment Marketing. Complementing these services, Approach Communications operates as a prominent PR & Integrated Communications agency, catering to sectors such as Corporate, Healthcare, Entertainment, Finance, Education, and Social domains. The group’s excellence has been recognized with prestigious accolades, including The Biz India 2010 Award from the World Confederation of Business, the Service Excellence Award from the Worldwide Marketing Organization, the PR Agency of the Year Award, and the Yuva Ratn Award.

At the helm of Approach Entertainment Group is award-winning writer, director, and producer Sonu Tyagi, whose extensive experience includes collaborations with top advertising agencies and media houses across India. Under his leadership, the group maintains a robust presence in key cities including Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Ahmedabad.

The group’s specialized Bollywood Newswire & Content Dissemination unit, known as Approach Bollywood, further enhances its influence and reach within the industry. In addition to its commercial ventures, Approach Entertainment Group is dedicated to spiritual and social causes through its non-profit organization, Go Spiritual India.

Go Spiritual India is a charitable spiritual organization committed to philanthropy, spiritual awareness, mental health, wellness, organic practices, spiritual tourism, events, media, and various social causes. The organization recently launched a news magazine titled Go Spiritual India and is preparing to debut the Go Spiritual India Web TV & OTT platform in the near future, expanding its mission to promote holistic well-being and spiritual growth.

For More Info:  Approach Entertainment 9820965004 / 9716962242

Visit us at www.approachentertainment.com

Email:  info@approachentertainment.com

Approach Entertainment Group Ropes in Tushar Gondalia as Gujarat Head, Strengthening Its Leadership Team

Approach Entertainment Group Ropes in Tushar Gondalia as Gujarat Head, Strengthening Its Leadership Team

July 09, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Ahmedabad: Approach Entertainment Group, a premier integrated media and entertainment company, is excited to announce the appointment of Tushar Gondalia as the new Head for its Gujarat operations. This strategic move is part of the company’s ongoing efforts to expand its footprint and enhance its service offerings across the region.

Approach Entertainment Group, known for its innovative and diverse range of services, includes Approach Communications, an award-winning PR & Integrated Communications Agency; Approach Bollywood, a Bollywood & Entertainment Newswire; and Go Spiritual India, a not-for-profit spiritual organization. Under the visionary leadership of Sonu Tyagi, the founder and Managing Director, the group has achieved significant milestones, including the Biz India 2010 Award by the World Confederation of Business, the Service Excellence Award from the Worldwide Marketing Organization, the PR Agency of the Year Award, and the Yuva Ratn Award.

Tushar Gondalia brings a wealth of experience to his new role, having spent more than 19 years in the media industry. His expertise spans various fields such as marketing, media relations, brand promotion, creative writing, corporate communication, and social media strategies. Tushar’s robust background includes notable positions such as Head of Marketing at Ezcure, where he led Instagram marketing initiatives, and Sr. Executive of Marketing at Colors Gujarati, Viacom18, where he was instrumental in designing publicity events, strategic planning, and social media marketing.

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Throughout his career, Tushar has demonstrated a flair for innovation and leadership. He has excelled in roles at ETV Entertainment and as a content writer and visualizer, working on diverse projects from corporate communication to editorial writing. His creative contributions have been recognized with several accolades, including a first-place win in Viacom18’s Idea Sharing platform “Big Belly” and leading his team to success in various marketing and publicity endeavors.

Sonu Tyagi expressed his enthusiasm about Tushar’s appointment, stating, “We are thrilled to welcome Tushar Gondalia to the Approach Entertainment Group family. His extensive experience and creative vision align perfectly with our mission to deliver top-tier entertainment and communication solutions. We are confident that under his leadership, our operations in Gujarat will reach new heights.”

Tushar Gondalia

Tushar Gondalia shared his excitement about joining the group, saying, “I am honored to be a part of Approach Entertainment Group, a company that stands at the forefront of the media and entertainment industry. I look forward to leveraging my experience to drive innovation and growth in Gujarat and contribute to the group’s continued success.”

Approach Entertainment Group, with a strong presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Ahmedabad, continues to lead in celebrity management, film production, event management, branding, and PR & Integrated Communications. The group’s specialized Bollywood Newswire & Content Dissemination unit, Approach Bollywood, enhances its industry influence and reach. Additionally, Approach Entertainment has recently co-produced the spiritual web series “Two Great Masters” and is currently working on films, OTT projects, and branded entertainment content and advertising films.

Go Spiritual India, the charitable spiritual organization within the group, is dedicated to philanthropy, spiritual awareness, mental health, wellness, organic practices, spiritual tourism, events, media, and social causes. The organization recently debuted a news magazine and is preparing to launch Go Spiritual India Web TV & OTT in the near future.

For more information: +91 9820965004 / +91 9716962242         

 Visit us at: www.approachentertainment.com

Email:    info@approachentertainment.com

Approach Entertainment Group Launches Full-Fledged Operations in Ahmedabad, Expanding Its Nationwide Footprint

Approach Entertainment Group Launches Full-Fledged Operations in Ahmedabad, Expanding Its Nationwide Footprint

June 27, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Ahmedabad:  Approach Entertainment Group, a premier integrated media and entertainment company, is thrilled to announce the launch of its full-fledged operations in Ahmedabad. This strategic expansion marks another significant step in the company’s mission to provide exceptional entertainment & communications solutions across India. The group, which also includes Approach Communications, an award-winning PR & Integrated Communications Agency, Approach Bollywood, a Bollywood & Entertainment Newswire, and Go Spiritual India, a not-for-profit spiritual organization, is set to bring its diverse range of services to the heart of Gujarat.

Renowned for its rich cultural heritage and dynamic business environment, Ahmedabad offers the perfect backdrop for Approach Entertainment Group’s innovative offerings. With this launch, the company aims to leverage the city’s vibrant atmosphere and foster collaborations that enhance the local entertainment landscape.

Approach Entertainment Group brings a diverse portfolio of services to Ahmedabad. The company’s offerings include celebrity management, film production, event management, branding, and PR & Integrated Communications, catering to the multifaceted needs of the market. In celebrity management, Approach Entertainment Group provides access to a wide array of celebrities for endorsements, appearances, and collaborations, ensuring brands can engage with top-tier talent. The group’s film production division is set to produce compelling and culturally relevant content by collaborating with local artists and leveraging Ahmedabad’s rich heritage.

Specializing in orchestrating events of all scales, from corporate conferences to grand entertainment shows, Approach Entertainment Group enhances the event experience with creativity and precision. Their cutting-edge PR & Integrated Communications strategies help businesses effectively reach their target audiences, while the group’s expertise in branding ensures businesses can build a strong and impactful presence in the market. Understanding the unique dynamics of Ahmedabad’s market, Approach Entertainment Group offers tailored solutions that resonate with local businesses and audiences.

Approach Entertainment Group is headed by Sonu Tyagi, an award-winning writer, director, and producer. As the founder of the group, Sonu Tyagi has led the company to achieve numerous accolades, including the Biz India 2010 Award by the World Confederation of Business, the Service Excellence Award from the Worldwide Marketing Organization, the PR Agency of the Year Award, and the Yuva Ratn Award. The group has already appointed a senior media and advertising professional to lead the operations in Ahmedabad and the Gujarat region, ensuring a robust and effective local presence and operations.

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Sonu Tyagi, the Founder and Managing Director of Approach Entertainment Group, expressed his excitement about the expansion, stating, “Ahmedabad is a city with immense potential and a thriving cultural scene. We are thrilled to bring our comprehensive suite of entertainment services to this vibrant market. Our aim is to collaborate with local talent and businesses to create impactful and memorable experiences.”

With the launch of its operations in Ahmedabad, Approach Entertainment Group reaffirms its commitment to excellence and innovation in the entertainment industry. The company looks forward to forging strong partnerships and contributing to the growth and dynamism of Ahmedabad’s entertainment sector.

Approach Entertainment Group stands as a distinguished hub for Celebrity Management, Film Productions, Advertising & Corporate Film Solutions, Films Marketing, and Events & Entertainment Marketing. Additionally, Approach Communications operates as a prominent PR & Integrated Communications agency serving sectors including Corporate, Healthcare, Entertainment, Finance, Education, and Social domains.

With a robust presence spanning Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Ahmedabad, Approach Entertainment Group leads the charge in entertainment, media, and communications. The group’s specialized Bollywood Newswire & Content Dissemination unit, known as Approach Bollywood, further enhances its industry influence and reach.

Go Spiritual India is a charitable spiritual organization dedicated to philanthropy, spiritual awareness, mental health, wellness, organic practices, spiritual tourism, events, media, and social causes. Recently, the organization debuted a news magazine and is preparing to launch Go Spiritual India Web TV & OTT in the near future.

For More Info: 9820965004 / 9716962242

Approach Entertainment Visit us at www.approachentertainment.com 

Email: info@approachentertainment.com

Go Spiritual India Unveils Groundbreaking News Magazine Portal, Prepares for Web TV Launch

Go Spiritual India Unveils Groundbreaking News Magazine Portal, Prepares for Web TV Launch

June 03, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Mumbai – Go Spiritual India, a pioneering platform dedicated to spirituality, wellness, and cultural enrichment, proudly announces the launch of their highly anticipated Go Spiritual India News Magazine Portal at www.gospiritualindia.in . This innovative digital platform aims to become a beacon of knowledge, enlightenment, and spiritual guidance for enthusiasts across the globe.

The Go Spiritual India News Magazine Portal is designed to be a comprehensive reservoir of spiritually enriching content, covering a wide array of topics including News, Spiritual insights, Yoga & Meditation practices, Wellness tips, Mindfulness techniques, Lifestyle choices, Social issues, Health awareness, Relationship advice, Inspirational stories, Tourism destinations, Explorations of Hinduism and other religions, Event coverage, Feature articles, Exclusive Interviews, Senior citizen wellness, Culinary explorations, Temple visits, Festival celebrations, Book recommendations, and much more.

“With the launch of our News Magazine Portal, Go Spiritual India aims to provide a holistic platform where individuals can delve into the diverse dimensions of spirituality and culture,” remarked Sonu Tyagi, Founder of Go Spiritual India. “We believe in offering a multifaceted approach to spiritual enlightenment, encompassing various aspects of life and traditions.”

In addition to articles penned by seasoned experts and spiritual leaders, the Go Spiritual India News Magazine Portal will feature interactive forums, community discussions, and a plethora of resources to aid individuals in their spiritual quests.

As part of its ongoing commitment to accessibility, Go Spiritual India is also excited to announce that the Go Spiritual India News Magazine App will be launched in the coming months, providing users with a convenient and immersive mobile experience.

Furthering its mission to spread spiritual wisdom and positive lifestyle practices, Go Spiritual India is preparing for the launch of its Web TV channel. This new venture will include the production of spiritual and positive lifestyle content for Over-the-Top (OTT) platforms, TV channels, digital mediums, social media, and podcasts.

Go Spiritual India Intro Film Produced by Approach Entertainment
Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

As the world increasingly seeks solace and wisdom in ancient traditions amid the whirlwind of modern life, Go Spiritual India endeavors to serve as a guiding light, bridging the gap between spirituality, wellness, and cultural awareness.

Go Spiritual India was founded by Sonu Tyagi, the spiritually inclined founder of Approach Entertainment Group. Tyagi is an award-winning writer, director, and producer with a degree in psychology and professional qualifications in advertising, journalism, and filmmaking. His extensive experience includes working with India’s top advertising agencies and media houses before launching Approach Entertainment Group. Combining his cinematic expertise with a deep passion for spirituality, Tyagi aims to ignite interest in spiritual teachings and encourage viewers to explore them more profoundly.

In addition to his work in the Indian film industry, Sonu Tyagi is known for his contributions to the community through his charitable organization, Go Spiritual India. The organization promotes spiritual awareness, holistic well-being, and the importance of mindfulness in daily life. Through various initiatives, workshops, and outreach programs, Go Spiritual India inspires individuals to embark on their spiritual journeys and discover the deeper aspects of themselves.

Approach Entertainment Group is an acclaimed hub for Celebrity Management, Film Productions, Advertising & Corporate Film solutions, Films Marketing, Events & Entertainment Marketing. Its subsidiary, Approach Communications, operates as a prominent PR & Integrated Communications agency, catering to diverse sectors such as Corporate, Healthcare, Entertainment, Finance, Education, and Social domains.

With a rapidly expanding presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group leads the way in entertainment, media, and communications. The group also boasts a specialized Bollywood Newswire & Content Dissemination unit known as Approach Bollywood.

Go Spiritual India is a Charitable Spiritual Organization dedicated to advancing spirituality, philanthropy, spiritual awareness, social causes, spiritual tourism, mental health, wellness, organic living, media, publications, and health. Serving as a beacon for those seeking spiritual growth, personal transformation, and social impact, the organization endeavors to create meaningful change by fostering spiritual awareness, supporting philanthropic endeavors, and promoting societal well-being.

Through a myriad of activities and programs, Go Spiritual India aims to inspire individuals to embark on a journey of self-discovery while nurturing a sense of compassion and service towards others. From organizing spiritual events and workshops to advocating for mental health awareness, the organization is committed to empowering individuals and communities to lead more fulfilling lives.

In addition to its spiritual and philanthropic initiatives, Go Spiritual India actively engages in media dissemination, leveraging its platforms to spread spiritual wisdom, raise awareness on pressing social issues, and promote holistic wellness practices. The organization also champions sustainable living through its advocacy for organic and health-conscious lifestyles.

As Go Spiritual India continues to expand its reach and impact, it remains steadfast in its commitment to serving humanity and fostering a culture of spirituality, compassion, and social responsibility.

For More Info:

9820965004 / 9716962242

Visit us at www.approachentertainment.com & www.gospiritualindia.org

Go Spiritual India News Magazine:  www.gospiritualindia.in

Hollywood Actor Clayton Norcross Praises Indian Spiritual Web Series ‘Two Great Masters’

Hollywood Actor Clayton Norcross Praises Indian Spiritual Web Series ‘Two Great Masters’

May 29, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Mumbai, India – Renowned Hollywood actor Clayton Norcross, best known for his iconic role in the American soap opera “The Bold and the Beautiful,” has expressed high praise for the recently released spiritual web series ‘Two Great Masters.’ Available on MX Player, the series delves into the profound teachings of Swami Vivekananda and Paramahansa Yogananda, two towering figures in the realm of spirituality.

Clayton Norcross

Clayton Norcross recently concluded the leading role in the national Italian theatrical tour of the classic ABBA musical “MAMMA MIA.” Additionally, his latest action film, “LAST RESORT,” is now available on Amazon Prime. Currently back in Hollywood, Clayton is engaged in several upcoming productions. His breakout role was portraying Thorne Forrester on the hit soap opera “The Bold and the Beautiful.”

Produced by Juni Films and Approach Entertainment in association with Go Spiritual India, ‘Two Great Masters’ explores the timeless wisdom and philosophies of these spiritual luminaries. The series, directed by Anurag Sharma and co-produced & created by Sonu Tyagi, is based on the book “Two Great Masters” written by Amrit Gupta.

The series features veteran actor Rakesh Bedi as the narrator, along with Anurag Sharma, Deep Sharma, Pavli Kashyap, and Durga Kamboj in key roles. Bedi’s portrayal adds depth and authenticity to the story, guiding viewers on a journey of self-discovery and inner transformation.

Clayton Norcross, who has a deep personal interest in spirituality and mindfulness, was profoundly moved by the series. He commented, “The spiritual depth and authenticity of ‘Two Great Masters’ are truly remarkable. It beautifully captures the essence of Vivekananda’s and Yogananda’s teachings, making them accessible and relevant for today’s audience.”

Norcross’s appreciation for the series comes as no surprise given his own journey into spirituality. During his recent visit to India, where he connected with Sonu Tyagi, the head of Approach Entertainment and Go Spiritual India, Norcross embarked on a spiritual exploration that took him from the bustling streets of Mumbai to the serene landscapes of Rishikesh.

Sonu Tyagi, a visionary in the Indian entertainment industry & spirituality, has been instrumental in bringing this series to life. Known for his work as an award-winning writer, director, and producer, Sonu Tyagi’s deep understanding of spiritual literature and his commitment to high-quality content have been pivotal in the series’ production.

Clayton Norcross with Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Reflecting on the series, Sonu Tyagi stated, “Our goal with ‘Two Great Masters’ was to create a bridge between the profound spiritual teachings of these great masters and the contemporary digital world. We are thrilled to see it resonating with viewers globally, including someone as esteemed as Clayton Norcross.”

Norcross’s endorsement of the series underscores its impact on a global audience, highlighting the universal appeal of spiritual wisdom. He shared, “Watching ‘Two Great Masters’ was a transformative experience. It not only deepened my understanding of these incredible spiritual leaders but also inspired me to further explore my own spiritual path.”

The collaboration between Juni Films, Approach Entertainment, and Go Spiritual India is a testament to the shared vision of bringing spiritual wisdom to a broader audience. Since its release, ‘Two Great Masters’ has received an overwhelmingly positive response, praised for its depth, authenticity, and ability to make profound spiritual teachings accessible to a contemporary audience.

Sonu Tyagi is an award-winning writer, director, and producer. He holds a degree in psychology and has professional qualifications in advertising, journalism, and filmmaking. Before launching Approach Entertainment Group, he gained extensive experience working with India’s top advertising agencies and media houses. Tyagi continues to push the boundaries of content creation, blending his cinematic expertise with his passion for spirituality. His efforts aim to ignite interest in spirituality and encourage viewers to delve deeper into these teachings.

In addition to his work in the Indian film industry, Sonu Tyagi is known for his contributions to the community through his charitable organization, “Go Spiritual India,” which promotes spiritual awareness, holistic well-being, and the importance of mindfulness in daily life. Through various initiatives, workshops, and outreach programs, Go Spiritual India aims to inspire individuals to embark on their spiritual journeys and discover the deeper aspects of themselves.

Approach Entertainment stands as an acclaimed hub for Celebrity Management, Film Productions, Advertising & Corporate Film solutions, Films Marketing, Events & Entertainment Marketing Company.  Approach Communications operates as a prominent PR & Integrated Communications agency catering to diverse sectors like Corporate, Healthcare, Entertainment, Finance, Education, and Social domains.

With a rapidly expanding presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group operates at the forefront of entertainment, media, and communications. Additionally, the group boasts a specialized Bollywood Newswire & Content Dissemination unit known as Approach Bollywood.

For More Info:

Approach Entertainment & Go Spiritual India

Contact: 9820965004 / 9716962242

Visit: www.approachentertainment.com & www.gospiritualindia.org

Email: info@approachentertainment.com

Sonu Tyagi Co-Produces Groundbreaking Spiritual Web Series ‘Two Great Masters’

Sonu Tyagi Co-Produces Groundbreaking Spiritual Web Series ‘Two Great Masters’

May 23, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Mumbai, India – In a remarkable convergence of spirituality and modern media, Sonu Tyagi, renowned for his multifaceted roles in the entertainment industry, has co-produced the web series ‘Two Great Masters.’ The series, now available on MX Player, is a profound exploration of the spiritual teachings of Swami Vivekananda and Paramahansa Yogananda, two of the most influential spiritual leaders of the twentieth century.

Produced by Juni Films and Approach Entertainment in association with Go Spiritual India, ‘Two Great Masters’ delves into the timeless wisdom and philosophies of these two spiritual luminaries. Tyagi, who is also the head of Approach Entertainment and Go Spiritual India, brings a unique blend of expertise and passion to the project, ensuring that the series is both spiritually enriching and visually captivating.

Two Great Masters is directed by Anurag Sharma & Created by Sonu Tyagi. It features veteran actor Rakesh Bedi as narrator along with Anurag Sharma, Deep Sharma, Pavli Kashyap & Durga Kamboj in pivotal roles. Bedi’s portrayal adds depth and authenticity to the story, guiding viewers on a journey of self-discovery and inner transformation. The web series “Two Great Masters” is based on the book of the same name written by author Amrit Gupta.

The collaboration between Juni Films, Approach Entertainment, and Go Spiritual India is a testament to the shared vision of bringing spiritual wisdom to a broader audience. Sonu Tyagi’s involvement has been instrumental in maintaining the authenticity of the teachings while adapting them for a modern digital platform. His deep understanding of spiritual literature and his commitment to high-quality content have been pivotal in the series’ production.

Speaking about the challenges faced during production, Sonu Tyagi noted, “Maintaining the delicate balance between factual accuracy and engaging storytelling was one of our biggest challenges. We wanted to stay true to the teachings and life stories of Vivekananda and Yogananda while ensuring that the series was captivating for viewers.”

The series was filmed in various locations, including Shoolini University in Solan, Himachal Pradesh, chosen for its serene and spiritually conducive environment. This added layers of logistical complexity, but Tyagi’s meticulous planning and coordination ensured smooth operations across all sites.

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Since its release, ‘Two Great Masters’ has received an overwhelmingly positive response from viewers. The series has been praised for its depth, authenticity, and ability to make profound spiritual teachings accessible to a contemporary audience. Tyagi’s vision of sparking interest in spirituality and encouraging viewers to explore these teachings further is clearly resonating with audiences.

Looking ahead, Sonu Tyagi has ambitious plans to continue creating content that bridges the gap between spirituality and contemporary life. “There are numerous untold stories and teachings from great spiritual leaders that we wish to bring to the forefront,” Tyagi stated. He also plans to expand initiatives in spiritual awareness, philanthropy, social service, mental health, spiritual tourism, wellness, and holistic health, further promoting a balanced and spiritually enriched lifestyle.

Sonu Tyagi is a distinguished figure in the Indian entertainment industry, known for his work in celebrity management, film production, advertising, and corporate film production. As the founder of Approach Entertainment, Approach Communications and the charitable spiritual organization Go Spiritual India, he has been a driving force behind various initiatives aimed at promoting spiritual awareness and holistic well-being.

Sonu Tyagi is an award-winning writer, director, and producer with a diverse background in journalism and advertising. Holding a degree in psychology and having completed professional courses in journalism, advertising, and filmmaking, he has gained extensive experience working with leading advertising agencies and media houses in India. Tyagi launched his own venture at a young age, marking a significant milestone in his career.

With ‘Two Great Masters,’ Sonu Tyagi has not only co-produced a groundbreaking web series but has also succeeded in bringing the teachings of Swami Vivekananda and Paramahansa Yogananda to a new generation. The series stands as a beacon of spiritual enlightenment in the digital age, thanks to Tyagi’s visionary leadership and unwavering dedication.

Approach Entertainment stands as an acclaimed hub for Celebrity Management, Film Productions, Advertising & Corporate Film solutions, Films Marketing, Events & Entertainment Marketing Company.  Approach Communications operates as a prominent PR & Integrated Communications agency catering to diverse sectors like Corporate, Healthcare, Entertainment, Finance, Education, and Social domains.

With a rapidly expanding presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group operates at the forefront of entertainment, media, and communications. Additionally, the group boasts a specialized Bollywood Newswire & Content Dissemination unit known as Approach Bollywood.

Approach Entertainment Group is also having a Charitable Spiritual Organization, Go Spiritual India working for Philanthropy, Spiritual Awareness, Charity, Mental Health, Wellness, Organic, Spiritual Tourism, Events, Media, and Social Causes.


For More Info: Approach Entertainment / Go Spiritual India

9820965004 / 9716962242 Visit us at www.approachentertainment.com

Email us at info@approachentertainment.com

Approach Communications Launches Public Awareness Campaign Urging Voters to Prioritize National Interest over Caste, Religion, and Other Divisive Factors

Approach Communications Launches Public Awareness Campaign Urging Voters to Prioritize National Interest over Caste, Religion, and Other Divisive Factors

April 19, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Mumbai – In a bid to foster a more unified and progressive society, Approach Communications is proud to announce the launch of its latest public awareness campaign. This campaign aims to encourage voters across the nation to prioritize the interest of the country over divisive factors such as caste, religion, and other personal considerations during elections. The campaign is supported by Approach Entertainment & Charitable Spiritual Organization Go Spiritual India.

The campaign, titled “Vote for National Interest,” underscores the critical importance of making informed decisions based on the long-term welfare and advancement of the nation as a whole. By shifting the focus away from identity politics and towards issues that affect every citizen, Approach Communications seeks to promote unity, equality, and inclusive governance.

“With the upcoming elections, it’s imperative that we, as citizens, prioritize the greater good of our nation over narrow sectarian interests,” said Sonu Tyagi, Director, Approach Communications. “By casting our votes based on the policies and vision for the country rather than factors like caste or religion, we can contribute to the building of a stronger, more cohesive society.”

The campaign will utilize a multi-channel approach, including social media outreach, community events, and educational workshops, to reach a wide audience across demographics. Through thought-provoking content, engaging discussions, and strategic partnerships, Approach Communications aims to spark meaningful conversations and inspire positive action among voters.

“We believe that every vote cast in the interest of the nation’s progress is a step towards a brighter future for all,” added Sonu Tyagi, Director, Approach Communications. “Together, we can create a political landscape where meritocracy, integrity, and inclusivity prevail.”

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Approach Communications invites individuals, organizations, and influencers passionate about promoting unity and national interest to join hands in spreading the message of the campaign. Together, let us empower voters to make choices that reflect their commitment to a stronger, more prosperous India.

Approach Communications, a distinguished and accolade-laden PR & Integrated Communications agency, serves a wide spectrum of industries including Corporate, Healthcare, Entertainment, Finance, Education, and Social sectors. It operates as an integral component of the esteemed Approach Entertainment Group.

Approach Entertainment stands as an acclaimed hub for Celebrity Management, Film Productions, Advertising & Corporate Film solutions, Films Marketing, Events & Entertainment Marketing Company.   With a rapidly expanding presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group operates at the forefront of entertainment, media, and communications. Additionally, the group boasts a specialized Bollywood Newswire & Content Dissemination unit known as Approach Bollywood.

At the helm of Approach Entertainment Group is Sonu Tyagi, an award-winning writer, director, and producer. With extensive experience collaborating with top advertising agencies and media houses in India, Tyagi brings a wealth of expertise to the table. Holding professional postgraduate qualifications in Advertising, Journalism, and Filmmaking, alongside a degree in Psychology, his multifaceted background underscores his versatility and depth in the industry.

Approach Entertainment Group is also having a Charitable Spiritual Organization, Go Spiritual India working for Philanthropy, Spiritual Awareness, Charity, Mental Health, Wellness, Organic, Spiritual Tourism, Events, Media, and Social Causes.

For More Information: Visit us at www.approachentertainment.com & www.approachcommunications.in

Approach Communications / Approach Entertainment

9820965004 / 9716962242            Email: info@approachentertainment.com

Go Spiritual India Joins as Spiritual Partner for the Web Series ‘ Two Great Masters ‘

Go Spiritual India Joins as Spiritual Partner for the Web Series ‘ Two Great Masters ‘

April 15, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Mumbai, India – In a significant collaboration aimed at enriching the spiritual essence of the upcoming web series ‘Two Great Masters,’ Go Spiritual India has been announced as the official Spiritual Partner. This partnership adds a profound dimension to the series, enhancing its exploration of spiritual teachings and philosophies.

As the series delves into the lives and teachings of Swami Vivekananda and Maharishi Paramhansa Yogananda, Go Spiritual India’s involvement underscores a commitment to fostering spiritual growth and enlightenment among viewers. The organization’s expertise in promoting spiritual awareness aligns seamlessly with the themes portrayed in ‘Two Great Masters.’

Directed by Anurag Sharma and produced by Juni Films in collaboration with Approach Entertainment, the web series promises to offer audiences a transformative journey through the profound wisdom of these spiritual luminaries. With Go Spiritual India onboard as the Spiritual Partner, viewers can expect an enriched viewing experience that delves deeper into the spiritual essence of the narrative.

Expressing enthusiasm about the partnership, Sonu Tyagi, Founder, Go Spiritual India stated, “We are delighted to partner with Juni Films and Approach Entertainment for the web series ‘Two Great Masters.’ This collaboration provides us with a unique opportunity to reach a wider audience and share the timeless teachings of Swami Vivekananda and Maharishi Paramhansa Yogananda with the world.”

Go Spiritual India Intro Film

The series, set to premiere on the MX Player OTT platform, aims to bridge the gap between spirituality and modern life, offering a contemporary perspective on age-old philosophies. With Go Spiritual India’s expertise and guidance, the series endeavors to inspire and uplift viewers, fostering a deeper understanding of spiritual principles in today’s fast-paced world.

The inclusion of Go Spiritual India as the Spiritual Partner for ‘Two Great Masters’ highlights a shared vision of promoting spiritual enlightenment and inner transformation. As audiences prepare to embark on this enlightening journey, the collaboration sets the stage for a profound exploration of spirituality in the digital age.

For media inquiries, interviews, or additional information about the partnership between Go Spiritual India and the web series ‘Two Great Masters,’ please contact Approach Entertainment at info@approachentertainment.com or visit www.approachentertainment.com and www.gospiritualindia.org.

Contact: Approach Entertainment / Go Spiritual India Phone: 9820965004 / 9716962242 Email: info@approachentertainment.com

Approach Entertainment & Juni Films’s Spiritual Web Series ‘Two Great Masters,’ Directed by Anurag Sharma, Premieres on MX Player OTT

Approach Entertainment & Juni Films’s Spiritual Web Series ‘Two Great Masters,’ Directed by Anurag Sharma, Premieres on MX Player OTT

April 15, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Mumbai, India – ‘Two Great Masters,’ the highly anticipated spiritual web series produced by Juni Films in collaboration with Approach Entertainment and Go Spiritual India, has made its much-awaited debut on the MX Player OTT platform. Directed by the visionary Anurag Sharma, the series embarks on a transformative exploration of the spiritual teachings of two eminent twentieth-century luminaries, Swami Vivekananda and Maharishi Paramhansa Yogananda.

From the serene landscapes of Shoolini University in Solan, Himachal Pradesh, to the digital screens of viewers worldwide, ‘Two Great Masters’ promises an immersive and enlightening experience. The series weaves a captivating narrative inspired by the profound philosophies of Vivekananda and Yogananda, offering audiences a unique perspective on spirituality in the modern era.

Two Great Masters is directed by Anurag Sharma & Created by Sonu Tyagi. It features veteran actor Rakesh Bedi as narrator along with Anurag Sharma, Deep Sharma, Pavli Kashyap & Durga Kamboj in pivotal roles. Bedi’s portrayal adds depth and authenticity to the story, guiding viewers on a journey of self-discovery and inner transformation

Sonu Tyagi, Approach Entertainment

The web series is supported by a leading Spiritual organization, Go Spiritual India. Go Spiritual India is a Charitable Spiritual Organization Working for Philanthropy, Spiritual Awareness, Spiritual Tourism, Spiritual Media, Spiritual Events, Organic, Mental Health, Wellness, and Holistic Health.

Sonu Tyagi, Co-Producer of ‘Two Great Masters’ and Director of Approach Entertainment, expressed his excitement about the series’ premiere, emphasizing its relevance in today’s fast-paced world. He stated, “We are thrilled to bring ‘Two Great Masters’ to audiences worldwide through the MX Player platform. This series not only entertains but also enlightens, bridging the gap between spirituality and contemporary life.”

Anurag Sharma, Director of Juni Films, shared insights into the creative vision behind ‘Two Great Masters,’ affirming that the series goes beyond mere biography to explore the timeless wisdom of Vivekananda and Yogananda. “Our aim with this series is to inspire and uplift audiences, fostering a deeper understanding of spirituality amidst the complexities of modern living,” remarked Sharma.

Amrit Gupta, author of the renowned book ‘Two Great Masters,’ on which the web series is based, expressed his delight at seeing his work adapted for the screen. “It is truly gratifying to witness ‘Two Great Masters’ come to life on screen, bringing the timeless teachings of Vivekananda and Yogananda to a new generation of viewers,” Gupta commented.

Amrit Gupta, Author, Two Great Masters

With its captivating storyline, stellar cast, and picturesque cinematography, ‘Two Great Masters’ promises to captivate audiences of all ages. Now available for streaming exclusively on MX Player, viewers can embark on a journey of self-discovery and spiritual awakening from the comfort of their homes.

Juni Films is a Film Production company headed by Anurag Sharma. It has already produced a Bollywood Film Juni – The Last Prayer in 2022 and is working on a few projects soon.

Approach Entertainment stands as an acclaimed hub for Celebrity Management, Film Productions, Advertising & Corporate Film solutions, Films Marketing, Events & Entertainment Marketing Company.  Approach Communications operates as a prominent PR & Integrated Communications agency catering to diverse sectors like Corporate, Healthcare, Entertainment, Finance, Education, and Social domains.

With a rapidly expanding presence in Mumbai, New Delhi, Gurugram, Goa, Kolkata, Dehradun, Chandigarh, Hyderabad, and Jalandhar, Approach Entertainment Group operates at the forefront of entertainment, media, and communications. Additionally, the group boasts a specialized Bollywood Newswire & Content Dissemination unit known as Approach Bollywood.

Approach Entertainment Group is also having a Charitable Spiritual Organization, Go Spiritual India working for Philanthropy, Spiritual Awareness, Charity, Mental Health, Wellness, Organic, Spiritual Tourism, Events, Media, and Social Causes.

This unique web series is probably the first such venture that highlights the spiritual philosophy as experienced and described by Vivekananda and Paramhansa Yogananda. It remains a big question, how no one has thought of bringing the lives of these two masters on the celluloid or on the web before. In fact, the web series “Two Great Masters” is also not a straightforward biographical account of the lives of the two great masters. It rather showcases their philosophical and spiritual perspectives of life through present time characters.

For More Info: Visit us at www.approachentertainment.com & www.gospiritualindia.org

Approach Entertainment 9820965004 / 9716962242 

Approach Entertainment & Juni Films’s Spiritual Series ‘Two Great Masters’ Premieres on MX Player OTT April 13th

Approach Entertainment & Juni Films’s Spiritual Series ‘Two Great Masters’ Premieres on MX Player OTT April 13th

April 15, 2024 by admin News , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Chandigarh, India – In a momentous occasion set to mark the convergence of spirituality and digital entertainment, the highly anticipated web series ‘Two Great Masters’ is all set to make its debut on the MX Player OTT platform on April 13th. Directed by the visionary Anurag Sharma, the series embarks on a transformative exploration of the profound spiritual teachings of Swami Vivekananda and Maharishi Paramhansa Yogananda.

Anurag Sharma

Ahead of its digital release, ‘Two Great Masters’ will be launched at the prestigious Chandigarh Press Club on April 13th, adding a ceremonial touch to the series’ unveiling. The event promises to be a gathering of luminaries from the entertainment industry, spirituality enthusiasts, and members of the press eager to witness the inauguration of this groundbreaking journey.

The web series, produced by Juni Films in collaboration with Approach Entertainment and Go Spiritual India, promises to offer audiences a unique perspective on spirituality in the modern era. From the picturesque landscapes of Shoolini University in Solan, Himachal Pradesh, to the digital screens of viewers worldwide, ‘Two Great Masters’ weaves a captivating narrative inspired by the timeless wisdom of Vivekananda and Yogananda.

At the heart of the series lies the character of Bhuwan, portrayed by actor Deep Sharma, whose soul-stirring quest for spiritual enlightenment serves as the focal point of the narrative. Deep’s portrayal adds depth and authenticity to the story, guiding viewers on a journey of self-discovery and inner transformation.

Expressing his anticipation for the series’ premiere, Anurag Sharma, Director of Juni Films, remarked, “With ‘Two Great Masters,’ we aim to inspire and uplift audiences, fostering a deeper understanding of spirituality amidst the complexities of modern living. The launch at Chandigarh Press Club holds special significance as we bring this transformative journey to audiences worldwide.”

Sonu Tyagi, Founder, Approach Entertainment & Go Spiritual India

Sonu Tyagi, Co-Producer of ‘Two Great Masters’ and Director of Approach Entertainment, highlighted the series’ significance in today’s fast-paced world, stating, “We are thrilled to bring ‘Two Great Masters’ to audiences worldwide through the MX Player platform. This series not only entertains but also enlightens, bridging the gap between spirituality and contemporary life.”

Amrit Gupta, author of the renowned book ‘Two Great Masters,’ on which the web series is based, expressed his delight at seeing his work adapted for the screen. “It is truly gratifying to witness ‘Two Great Masters’ come to life on screen, bringing the timeless teachings of Vivekananda and Yogananda to a new generation of viewers,” Gupta commented.

The event at Chandigarh Press Club will provide a platform for stakeholders to discuss the series’ themes, its significance in contemporary society, and the creative process behind its making. Attendees will have the opportunity to engage with the cast and crew, gaining insights into the spiritual journey depicted in ‘Two Great Masters.’

With its captivating storyline, stellar cast, and picturesque cinematography, ‘Two Great Masters’ promises to captivate audiences of all ages. As the series prepares to premiere exclusively on MX Player, viewers can embark on a journey of self-discovery and spiritual awakening from the comfort of their homes, beginning April 13th.

For media inquiries, interviews, or additional information about the launch event, please contact Approach Entertainment at info@approachentertainment.com or visit www.approachentertainment.com and www.gospiritualindia.org.

Contact: Approach Entertainment / Go Spiritual India Phone: 9820965004 / 9716962242 Email: info@approachentertainment.com